Senior Marketing Manager - Healthcare ABM & Growth (Remote)

Cardinal Health; Cheyenne (WY); A distancia; USD 107.000 - 152.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical benefits

PTO

HSA

401k

Descripción de la vacante

Cardinal Health in the United States seeks a Senior Marketing Manager for WaveMark Solutions to lead brand strategy, ABM, digital marketing and demand generation. This role partners with Sales, Product Marketing, Commercial Enablement, customers and agencies, and manages two direct reports.

You will own the customer engagement lifecycle, deliver campaigns that build brand awareness, generate demand and create customer advocacy, aligning programs with revenue goals and growth targets.

Formación

• 8+ years experience in B2B marketing, preferably in healthcare or SaaS.
• Experience with integrated marketing campaigns and demand-gen programs.
• Familiarity with ABM, CRM, marketing automation and analytics.

Responsabilidades

• Lead integrated marketing initiatives across campaigns, events, digital channels and sales enablement.
• Develop demand-generation and ABM strategies for priority accounts.
• Own end-to-end marketing budget and ROI reporting.

Conocimientos

B2B marketing

Healthcare marketing

SaaS experience

Integrated campaigns

Demand generation

Account-based marketing

Cross-functional collaboration

Sales enablement

Educación

Bachelor’s degree in Marketing/Business/Communications

Herramientas

CRM systems

Marketing automation

Digital marketing analytics

ABM platforms

Descripción del empleo

Cardinal Health in the United States seeks a Senior Marketing Manager for WaveMark Solutions to lead brand strategy, ABM, digital marketing and demand generation. This role partners with Sales, Product Marketing, Commercial Enablement, customers and agencies, and manages two direct reports.

You will own the customer engagement lifecycle, deliver campaigns that build brand awareness, generate demand and create customer advocacy, aligning programs with revenue goals and growth targets.