Senior Marketing Manager - Remote, Healthcare Tech & ABM

Cardinal Health, Inc.; Boise (ID); A distancia; USD 107.000 - 152.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental and vision coverage

Paid time off

401k savings plan

HSA

Bonus eligibility

Descripción de la vacante

Cardinal Health WaveMark Solutions is seeking a Senior Marketing Manager to drive brand strategy, ABM, and demand generation for a cloud-based analytics platform. You will partner with Sales, Product Marketing, and agencies to translate business priorities into impactful programs that accelerate revenue growth.

The role requires a strong commercial mindset, cross-functional influence, and leadership of two direct reports.

Formación

• B2B marketing experience in healthcare or tech desirable.
• Experience with ABM and demand-gen programs preferred.
• Strong written and verbal communication skills.
• Ability to work with Sales and cross-functional stakeholders.
• Travel up to 10%.

Responsabilidades

• Translate WaveMark business priorities into actionable marketing plans with clear objectives and measures.
• Lead integrated marketing initiatives across campaigns, events, customer programs, digital channels, content, and sales enablement.
• Develop and execute integrated demand-generation and ABM strategies engaging priority accounts.
• Manage WaveMark value proposition across the customer journey with compelling campaigns and content.
• Own and expand customer advocacy through stories, testimonials, and peer programs.
• Partner with commercial team to align campaigns with revenue growth priorities.
• Create clear reporting for leadership on engagement, pipeline, and revenue impact.
• Apply insights from performance data to improve strategy and execution.
• Oversee end-to-end marketing budget planning, tracking, and ROI measurement.
• Mentor and develop direct reports to deliver against objectives.

Conocimientos

B2B marketing

ABM

Campaign management

Demand generation

CRM systems

Marketing automation

Digital marketing analytics

Cross-functional collaboration

Educación

Bachelor’s degree in Marketing, Business, Communications, or related field

Herramientas

ABM platforms

CRM systems

Marketing automation

Digital analytics tools

Descripción del empleo

Cardinal Health WaveMark Solutions is seeking a Senior Marketing Manager to drive brand strategy, ABM, and demand generation for a cloud-based analytics platform. You will partner with Sales, Product Marketing, and agencies to translate business priorities into impactful programs that accelerate revenue growth.

The role requires a strong commercial mindset, cross-functional influence, and leadership of two direct reports.