Remote Senior Marketing Manager - Healthcare SaaS & ABM

Cardinal Health, Inc.; Hartford (CT); Remote; USD 107,000 - 152,000; Full time

Benefits offered by this job

Medical, dental and vision coverage

Paid time off plan

401k savings plan

Flexible spending accounts (FSAs)

Parental leave

Job summary

Cardinal Health is seeking a Senior Marketing Manager for WaveMark Solutions. You will lead brand strategy, ABM, digital marketing, demand generation, and content strategy, partnering with Sales and Product Marketing.

This is a people-leader role with 2 direct reports and remote work within the United States. You will drive engagement across the customer lifecycle, build demand, and enable revenue growth through integrated marketing programs and analytics.

Qualifications

• 8+ years in B2B marketing, preferably healthcare or complex solutions.
• Experience developing integrated campaigns and demand-gen programs.
• Experience with ABM, customer marketing, and advocacy programs preferred.
• Familiarity with ABM platforms, CRM, marketing automation and analytics preferred.

Responsibilities

• Translate priorities into actionable marketing plans with clear objectives and measures.
• Lead integrated campaigns across channels and ensure consistent brand storytelling.
• Develop ABM strategies that engage priority accounts and create qualified opportunities.
• Own and expand customer advocacy through stories, testimonials, and peer programs.
• Manage marketing budget end-to-end with ROI measurement and forecasting.

Skills

B2B Marketing

Healthcare Marketing

ABM Programs

Content Strategy

Leadership

Education

Bachelor's degree in Marketing/Business/Communications

Tools

ABM platforms

CRM systems

Marketing automation

Digital analytics

Job description

Cardinal Health is seeking a Senior Marketing Manager for WaveMark Solutions. You will lead brand strategy, ABM, digital marketing, demand generation, and content strategy, partnering with Sales and Product Marketing.

This is a people-leader role with 2 direct reports and remote work within the United States. You will drive engagement across the customer lifecycle, build demand, and enable revenue growth through integrated marketing programs and analytics.