Senior Marketing Manager, Healthcare Tech & ABM (Remote)

Cardinal Health, Inc.; Atlanta (GA); A distancia; USD 107.000 - 152.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental and vision coverage

Paid time off

Health savings account (HSA)

401k savings plan

MyFlexPay access to wages before pay

Descripción de la vacante

Cardinal Health WaveMark Solutions seeks a Senior Marketing Manager to lead brand strategy, ABM, digital marketing, demand generation, and sales enablement for WaveMark Solutions. This role partners with Sales, Product Marketing, Commercial Enablement, customers, and agencies to translate priorities into high-impact programs.

It is a people-leader role with 2 direct reports. Location: This position is remote in the United States; travel up to 10% may be required to engage key accounts and field

Formación

• 8+ years experience in B2B marketing, healthcare tech preferred.
• Experience with integrated marketing campaigns and demand-generation programs.
• Familiarity with ABM, customer marketing, advocacy, or related programs.
• Experience working with marketing agencies and external partners.
• Familiarity with ABM platforms, CRM systems, marketing automation, and digital analytics.
• Ability to travel up to 10%.

Responsabilidades

• Develop and execute integrated demand-gen and ABM strategies.
• Lead integrated marketing initiatives across campaigns, events, content, and sales enablement.
• Own customer advocacy programs and develop customer stories and testimonials.
• Partner with Sales and cross-functional stakeholders to align marketing with revenue growth.
• Manage the marketing budget and ROI reporting.
• Coach and develop direct reports and deliver against business objectives.

Conocimientos

B2B marketing

Healthcare experience

SaaS experience

Campaign management

ABM

CRM & marketing automation

Cross-functional collaboration

Communication skills

Travel flexibility

Educación

Bachelor's degree in Marketing/Business/Communications

Herramientas

ABM platforms

CRM systems

Marketing automation

Digital analytics

Descripción del empleo

Cardinal Health WaveMark Solutions seeks a Senior Marketing Manager to lead brand strategy, ABM, digital marketing, demand generation, and sales enablement for WaveMark Solutions. This role partners with Sales, Product Marketing, Commercial Enablement, customers, and agencies to translate priorities into high-impact programs.

It is a people-leader role with 2 direct reports. Location: This position is remote in the United States; travel up to 10% may be required to engage key accounts and field