Senior Marketing Lead: Enterprise AI for Regulated Industries (On‑Site)

Metrosion Inc.

Burlingame (CA)

On-site

USD 120,000 - 190,000

Full time

10 days ago

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Benefits offered by this job

Competitive compensation
401(k) program
Medical, dental, and vision insurance
Monthly wellness support
Flexible vacation
Catered lunches, stocked office
Office massage sessions

Job summary

Metrosion Inc. is seeking a Senior or Staff Marketing Lead to shape positioning and demand generation for AI software in regulated industries.

You will own the go-to-market strategy, craft compelling narratives, and drive campaigns from concept to measurement while collaborating with product, engineering, and sales. You will translate complex AI capabilities into clear customer value, develop content, launches, and programs, and mentor teams in an on-site, fast-paced environment.

Qualifications

  • 6+ years of relevant professional experience in B2B software marketing, product marketing, growth marketing, or integrated marketing.
  • Experience at an AI-forward company is required.
  • Ability to turn customer research into effective positioning, launches, and enterprise pipeline.

Responsibilities

  • Research customer workflows, buyer priorities, market alternatives, and competitive claims; turn findings into focused audience segments and positioning.
  • Develop the company narrative, product messaging, value propositions, and proof points for technical buyers, operational leaders, and executive stakeholders.
  • Build launch and go-to-market plans with clear audiences, readiness criteria, channel choices, sales materials, and measures of success.
  • Create and edit high-quality website copy, product explainers, articles, presentations, campaign assets, and sales enablement materials.
  • Plan and run integrated demand programs across channels, including account-based outreach, search, paid media, email, webinars, and industry events.
  • Partner with sales on target accounts, qualification criteria, lead handoff, and follow-up; use conversations to improve messaging.
  • Own campaign measurement and reporting, including pipeline and conversion metrics.
  • Manage marketing budgets and channel experiments with clear hypotheses and disciplined spending.
  • Work with technical colleagues to substantiate product, AI, security, and reliability claims before publication.

Skills

B2B software marketing
Product marketing
Growth marketing
Integrated marketing
AI/ML knowledge
Content development
Campaign management

Tools

CRM systems
Marketing automation

Job description

Metrosion Inc. is seeking a Senior or Staff Marketing Lead to shape positioning and demand generation for AI software in regulated industries.

You will own the go-to-market strategy, craft compelling narratives, and drive campaigns from concept to measurement while collaborating with product, engineering, and sales. You will translate complex AI capabilities into clear customer value, develop content, launches, and programs, and mentor teams in an on-site, fast-paced environment.

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