Senior Marketing Data Science Lead

Biolife Plasma Services; Bannockburn (IL); Híbrido; USD 137.000 - 215.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Medical, dental, vision insurance

401(k) plan with company match

Tuition reimbursement

Paid time off

Descripción de la vacante

BioLife Plasma Services, a Takeda subsidiary, seeks a Senior Manager of Marketing Data Science to drive analytics for marketing strategy, measurement, and growth. You will lead initiatives, build models, and partner with data, technology, and media teams to enhance campaign effectiveness and insights for senior stakeholders.

The role requires extensive experience in SQL/Python/R, data visualization, and marketing analytics, with hybrid work in Bannockburn, IL.

Formación

• Bachelor’s or master’s degree in business, marketing, advertising, or related field.
• 7+ years in advanced analytics, forecasting, and marketing optimization.
• Experience communicating insights to senior leadership.
• Proven ability to deploy analytics models end-to-end.

Responsabilidades

• Lead analytics initiatives to optimize marketing strategies and campaigns.
• Develop marketing measurement approaches including MMM and MTA.
• Partner with DD&T to ensure data accuracy and governance.
• Build dashboards and reports for real-time decision making.
• Collaborate with cross-functional teams and vendors.

Conocimientos

Communication

Growth mindset

Self-motivation

Educación

Bachelor’s/Master’s degree in business, marketing, or related field

Herramientas

SQL

Python

R

Power BI

Tableau

Descripción del empleo

BioLife Plasma Services, a Takeda subsidiary, seeks a Senior Manager of Marketing Data Science to drive analytics for marketing strategy, measurement, and growth. You will lead initiatives, build models, and partner with data, technology, and media teams to enhance campaign effectiveness and insights for senior stakeholders.

The role requires extensive experience in SQL/Python/R, data visualization, and marketing analytics, with hybrid work in Bannockburn, IL.