Senior Marketing & Communications Strategist

ADP, Inc.; Lowell (MA); On-site; USD 34,000 - 51,000; Full time

Job summary

Jeanne D’Arc Credit Union in Lowell, MA seeks a Senior Marketing Communications Specialist to shape brand voice and public presence across PR, digital, and community channels. You will support financial wellness initiatives, collaborate with internal teams, and manage content across websites, blogs, emails, and social platforms.

The role balances creativity with compliance, delivering engaging content and campaigns that reflect the Credit Union’s mission and support member education and

Qualifications

• Minimum 3–5 years of experience in marketing, communications, or related field.
• Experience implementing integrated marketing communications across channels.
• Ability to ensure brand voice, messaging, and compliance across materials.

Responsibilities

• Develops, plans, and maintains engaging content for marketing campaigns and social media; creates calendars and emails.
• Drafts press releases and pitches to media outlets and industry journals.
• Serves as a brand steward with consistent voice and visual identity while ensuring compliance.
• Oversees online reputation and digital presence across social media and platforms.
• Tracks and analyzes social media metrics to inform strategies.
• Manages the Blog and creates member-education content.
• Executes marketing promotions and campaigns in collaboration with teams and vendors.
• Writes and updates website content to support marketing initiatives and compliance.
• Supports financial wellness and community-engagement initiatives.
• Represents the Credit Union at events and builds relationships with members and partners.

Skills

Integrated marketing communications

Brand management

Content development

Public relations

Social media management

WordPress

HubSpot

Adobe Creative Cloud

Microsoft Office

Project management

Education

Bachelor's degree in Marketing, Communications, Graphic Design, or related field

Tools

WordPress

HubSpot

Adobe Creative Cloud

Meta Business Suite

Microsoft Office

Microsoft Teams

Microsoft Outlook

Job description

Jeanne D’Arc Credit Union in Lowell, MA seeks a Senior Marketing Communications Specialist to shape brand voice and public presence across PR, digital, and community channels. You will support financial wellness initiatives, collaborate with internal teams, and manage content across websites, blogs, emails, and social platforms.

The role balances creativity with compliance, delivering engaging content and campaigns that reflect the Credit Union’s mission and support member education and