Senior Marketing Analytics Lead (Remote)

Horizon3 AI; Chicago (IL); Hybrid; USD 145.000 - 185.000; Vollzeit

Benefits dieser Stelle

Hybrid & Remote Work

Health, vision & dental insurance

Flexible vacation policy

Generous parental leave

Zusammenfassung

Horizon3 AI is a fast-growing cybersecurity company offering NodeZero-based autonomous pentesting and security assessments. We seek a Senior Marketing Analytics Manager to own measurement, reporting, and planning across demand gen, field, digital, campaigns, ABM, and RevOps.

This hands-on role partners with Finance and Sales to deliver actionable insights and executive-ready narratives. You will build dashboards, run analyses, and present findings to leadership, using RevSure and Tableau to

Qualifikationen

• 5+ years of experience in marketing analytics, revenue analytics, or marketing operations in B2B SaaS or technology.
• Advanced Salesforce reporting skills: cross-object reports, dashboards, formula fields, and campaign influence.
• Hands-on experience building and maintaining marketing attribution models and explaining their limits.
• Strong understanding of the B2B funnel, lead lifecycle, and pipeline mechanics.
• Advanced spreadsheet modeling skills and experience with a BI tool (Tableau, Power BI, or equivalent).
• Financial fluency: comfortable with CPO, ROI, and budget-to-pipeline planning.
• Able to turn analysis into a clear recommendation for an executive audience, in writing and in the room.
• High standards for accuracy. You check your own numbers before anyone else has to.

Aufgaben

• Own marketing's attribution approach to reporting on program performance: Funnel, pipeline, and revenue impact.
• Align on core funnel metric definitions with the Sr. Manager, Strategy, Programs & Analytics so Marketing, Sales, and Finance report the same numbers.
• Build cost-per-opportunity (CPO), cost-per-lead (CPL), and ROI reporting by channel, program, and segment that budget owners use to make investment decisions.
• Build and maintain the dashboards behind weekly, monthly, and quarterly business reviews: funnel, pipeline, campaign ROI, ABM account engagement, and field program performance.
• Produce executive-ready and board-ready performance narratives with marketing leadership.
• Build self-serve reporting so teams can answer their own routine questions.
• Be an expert-level user of RevSure and Tableau in order to provide clear reports and impactful visuals leadership can easily utilize.
• Analyze funnel conversion, velocity, and cohort performance to find where pipeline is won and lost, and recommend what to change.
• Build planning models that connect spend to expected pipeline, and support target setting and pipeline forecasting.
• Design tests with campaign owners and read the results honestly, including when a program did not work.
• Run deep-dive analyses on the questions leadership needs answered.
• Partner with the Senior Marketing Operations Manager on data capture, campaign tracking conventions, and UTM standards so reporting rests on clean inputs.
• Audit marketing data regularly, flag anomalies, and drive fixes to the source.
• Use AI tools to speed up analysis and reporting.
• Serve as the analytics partner to demand generation, field marketing, campaigns, SDR leadership, RevOps, and Finance.
• Mentor Marketing Operations Analysts. This role has no direct reports.

Kenntnisse

Salesforce reporting

Marketing analytics

SQL or Python

Tableau / Power BI

Campaign attribution

Tools

RevSure

Tableau

Power BI

Jobbeschreibung

Horizon3 AI is a fast-growing cybersecurity company offering NodeZero-based autonomous pentesting and security assessments. We seek a Senior Marketing Analytics Manager to own measurement, reporting, and planning across demand gen, field, digital, campaigns, ABM, and RevOps.

This hands-on role partners with Finance and Sales to deliver actionable insights and executive-ready narratives. You will build dashboards, run analyses, and present findings to leadership, using RevSure and Tableau to