Senior Marketing Analytics: Audience Growth & Insights (Remote)

dentsu

California

Hybrid

USD 78,000 - 93,000

Full time

5 days ago
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Benefits offered by this job

Medical, vision, and dental insurance
Life insurance
Disability insurance (short/long-term)
401k
Flexible PTO
15+ paid holidays per year
Paid sick and safe leave
Parental leave

Job summary

Dentsu’s Ugam unit is seeking a Senior Associate, Marketing Analytics to turn complex data into targeted audiences and actionable insights. You’ll handle data sourcing, transformation, visualization and communication to drive client results.

With 3+ years in analytics, you’ll use SQL, Tableau/Power BI, and GitHub to deliver replicable analyses, collaborate across teams, and present findings to non-technical audiences in a clear, business-oriented way.

Qualifications

  • 3+ years of analytics experience.
  • Advanced SQL proficiency with multi-source data.
  • Experience with data visualization tools (Excel, Tableau, Power BI).
  • Experience using GitHub or similar version control.
  • Strong analytical and data interpretation skills.
  • Ability to visualize and present data to diverse audiences.
  • Team-oriented with ability to manage multiple projects.

Responsibilities

  • Develop and execute an audience strategy for growth marketing.
  • Identify new audience opportunities across paid and owned channels.
  • Write complex SQL queries; maintain ETL flows.
  • Visualize data to tell a compelling story for stakeholders.
  • Present insights to peers and department partners.
  • Collaborate with cross-functional teams to answer business questions.

Skills

SQL
Tableau/Power BI
Excel
GitHub
Cross-functional collaboration
Data storytelling

Education

Bachelor's degree in a quantitative field

Tools

ETL workflows
Version control (Git)

Job description

Dentsu’s Ugam unit is seeking a Senior Associate, Marketing Analytics to turn complex data into targeted audiences and actionable insights. You’ll handle data sourcing, transformation, visualization and communication to drive client results.

With 3+ years in analytics, you’ll use SQL, Tableau/Power BI, and GitHub to deliver replicable analyses, collaborate across teams, and present findings to non-technical audiences in a clear, business-oriented way.

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