Senior Marketing Analytics Analyst

Arkansas Children's Hospital; Little Rock (AR); On-site; USD 55,000 - 75,000; Full time

Job summary

Arkansas Children's Hospital in Little Rock, AR seeks a hospital planning and development professional. This role provides consultation, interpretation and analysis of data for business development, service-line planning, public relations, marketing, and program proposals as directed, and oversees information management systems used in planning and strategic development.

The position requires developing market insights, monitoring external trends, and coordinating hospital-wide planning

Qualifications

• Plans, coordinates, organizes, and manages projects related to hospital-wide planning and development activities.
• Develops and maintains relationships with departmental and unit managers and leadership in regards to planning and strategic direction.
• Conducts research and develops related business objectives. Provides data for use in market analysis and planning. Develops expressions of findings related to research.
• Works with leadership and departments to design databases and reports for decision support.
• Performs competitive intelligence gathering, analysis and provides responsive reporting.

Responsibilities

• Plans, coordinates, organizes, and manages projects related to hospital-wide planning and development activities.
• Develops and maintains relationships with departmental and unit managers and leadership in regards to planning and strategic direction.
• Conducts research and develops related business objectives. Provides data for use in market analysis and planning. Develops expressions of findings related to research.
• Works with leadership and departments to design databases and reports for decision support.
• Performs competitive intelligence gathering, analysis and provides responsive reporting.

Skills

Data analysis

Project coordination

Stakeholder management

Education

High school diploma or GED

Bachelor’s degree recommended

Tools

Databases and reports for decision support

Job description

ARKANSAS CHILDREN’S IS A TOBACCO FREE WORKPLACE. FLU VACCINES ARE REQUIRED. ARKANSAS CHILDREN’S IS AN EQUAL OPPORTUNITY EMPLOYER. ALL QUALIFIED APPLICANTS WILL RECEIVE CONSIDERATION FOR EMPLOYMENT WITHOUT REGARD TO RACE, COLOR, RELIGION, SEX, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, NATIONAL ORIGIN, AGE, DISABILITY, PROTECTED VETERAN STATUS OR ANY OTHER CHARACTERISTIC PROTECTED BY FEDERAL, STATE, OR LOCAL LAWS.

Work Shift:

Day Shift

Time Type:

Full time

Department:

CC017790 Marketing/Communications Administration

Summary:

Provides consultation, interpretation and analysis of data related to business development, service-line planning, public relations, marketing, program proposals and other initiatives as directed. Assumes responsibility for information management systems utilized in planning and strategic development activities. Is responsible for monitoring, understanding and communication in relationship to external environmental trends that may impact the organization. Responsible for hospital-wide planning and strategic development related activities.

Additional Information:

Provides consultation, interpretation and analysis of data related to business development, service-line planning, public relations, marketing, program proposals and other initiatives as directed. Assumes responsibility for information management systems utilized in planning and strategic development activities. Is responsible for monitoring, understanding and communication in relationship to external environmental trends that may impact the organization. Responsible for hospital-wide planning and strategic development related activities.

Required Education:

High school diploma or GED or equivalent

Recommended Education:

Bachelor’s degree in a related field of study.

Required Work Experience:

High School Diploma/GED and 2 years of relevant experience, or 4 years of experience in lieu of a diploma/GED.

Description

1. Plans, coordinates, organizes, and manages projects related to hospital-wide planning and development activities.




2. Develops and maintains relationships with departmental and unit managers and leadership in regards to planning and strategic direction.




3. Conducts research and develops related business objectives. Provides data for use in market analysis and planning. Develops expressions of findings related to research.




4. Works with leadership and departments to design databases and reports for decision support.




5. Performs competitive intelligence gathering, analysis and provides responsive reporting..