Senior Manager, Media Analytics — Remote Insights Leader

Pharmavite; Los Angeles (CA); On-site; USD 140,000 - 260,000; Full time

Job summary

Pharmavite seeks a Senior Manager, Media Analytics to lead marketing measurement and analytics, grounding media investments in evidence-based insights and clear success metrics. You will shape the test-and-learn agenda and ensure reporting focuses on the metrics that matter across campaigns.

You’ll translate performance into actionable recommendations to optimize marketing effectiveness and enable stronger business decisions, while guiding a team to build analytical capabilities.

Qualifications

• Bachelor’s degree or equivalent required.
• Masters in Market Research/Analytics or MBA with quantitative focus preferred.
• 7+ years of professional experience in a marketing analytics role.

Responsibilities

• Leads media measurement strategy with KPIs and frameworks.
• Measures media performance and provides optimization recommendations.
• Develops and manages the media test-and-learn agenda with testing plans.
• Owns the metrics that matter framework and reporting for campaigns.
• Manages analytics for website, email, and CRM to drive engagement.
• Shapes executive presentations with insights to influence decisions.
• Develops and coaches direct reports to deliver high-quality insights.

Skills

Analytics

Marketing analytics

Time-series analysis

A/B testing

Presentation visuals

Education

Bachelor's degree or equivalent

Masters in Market Research/Analytics or MBA (preferred)

Tools

MRI

Nielsen

PowerPoint

Excel

Job description

Pharmavite seeks a Senior Manager, Media Analytics to lead marketing measurement and analytics, grounding media investments in evidence-based insights and clear success metrics. You will shape the test-and-learn agenda and ensure reporting focuses on the metrics that matter across campaigns.

You’ll translate performance into actionable recommendations to optimize marketing effectiveness and enable stronger business decisions, while guiding a team to build analytical capabilities.