Senior Manager, Event Marketing & Experiences — Live Events ROI

Maverick Payments

Calabasas (CA)

Presencial

USD 100.000 - 115.000

Jornada completa

Hace 6 días
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Ventajas ofrecidas por este puesto de trabajo

401K plan with matching
Health, vision, dental insurance
Paid time off & holidays
Career development

Descripción de la vacante

Maverick Payments in Calabasas/Los Angeles area seeks a Senior Manager of Event Marketing & Experiences to lead all facets of event-driven demand generation. You will own strategy, execution, and measurement across conferences, hosted events and executive programs, partnering with Marketing, Sales, and Product leadership.

The role requires a strong track record in B2B event marketing, hands-on budget management, and complex logistics to drive qualified pipeline and ROI.

Formación

  • Bachelor’s degree in Marketing, Communications, Business, Event Management or related field.
  • 7+ years in B2B event marketing, experiential or field marketing, preferably in payments/fintech.
  • Proven success driving lead generation, pipeline, revenue influence and measurable ROI.

Responsabilidades

  • Develop, execute and measure Maverick's event marketing strategy across conferences, shows, sponsorships and experiences.
  • Own planning, execution and measurement of 15+ annual events and executive programs.
  • Oversee event logistics, travel, promotion and ROI tracking with a 30/60/90 day playbook.
  • Partner with Marketing, Sales, Business Development, Product and Leadership on event strategy.
  • Develop integrated campaigns for attendee acquisition, registration growth and post-event nurture.
  • Manage budgets, forecasting, vendor negotiations and on-site execution.
  • Produce post-event reports, dashboards and executive summaries with insights.

Conocimientos

Lead generation
Pipeline development
ROI measurement
Cross-functional collaboration
Project management
Event promotion strategy
Budget management
Vendor negotiations
Communication skills

Educación

Bachelor's degree in Marketing/Communications/Business

Herramientas

HubSpot
Salesforce
Marketo
Cvent
LinkedIn
SendGrid
ZoomInfo
SalesIntel

Descripción del empleo

Maverick Payments in Calabasas/Los Angeles area seeks a Senior Manager of Event Marketing & Experiences to lead all facets of event-driven demand generation. You will own strategy, execution, and measurement across conferences, hosted events and executive programs, partnering with Marketing, Sales, and Product leadership.

The role requires a strong track record in B2B event marketing, hands-on budget management, and complex logistics to drive qualified pipeline and ROI.

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