Global Events Marketing Manager: Strategy & Brand Experiences

Nextpower; California; Hybrid; USD 145,000 - 160,000; Full time

Benefits offered by this job

Health insurance

Dental and vision coverage

401(k) with company match

Unlimited PTO

Bonuses and equity eligible

Life and disability protection

Job summary

Nextpower, Fremont, CA, seeks an experienced Marketing Manager, Global Events, to lead end-to-end global event programs, including trade shows, conferences, customer summits, and executive engagements. You will manage budgets, vendors, timelines, and post-event reporting, partnering cross-functionally with Sales, Product Marketing, and Finance.

The role emphasizes strategic planning, brand consistency, and delivering measurable business impact through customer experiences and field marketing

Qualifications

• Eight or more years of B2B marketing experience with significant responsibility for global events, experiential marketing, field marketing, customer marketing, or integrated marketing.
• Proven success in strategic event marketing, planning and executing trade shows, conferences, customer events, executive engagements, and supporting field marketing programs that enable sales and product launches.
• Strong experience managing agencies, vendors, budgets, timelines, and cross-functional initiatives.
• Experience collaborating with Sales, Product Marketing, Finance, Legal, and executive stakeholders.
• Excellent written and verbal communication skills with the ability to simplify complexity and align diverse teams.
• Experience using KPIs, analytics, and stakeholder feedback to evaluate performance and improve future programs.

Responsibilities

• Lead end-to-end planning and execution for global trade shows, conferences, customer summits, executive briefings, partner events, and hospitality programs, including budgets, timelines, staffing, production schedules, agency management, and post-event reporting.
• Support the annual global events strategy, including event prioritization, audience planning, regional needs, product launches, and customer engagement goals.
• Partner with Product Marketing, Sales, and executive stakeholders to define event objectives, messaging, product storytelling, demonstrations, and customer engagement strategies.
• Coordinate event logistics, including booth operations, registration, shipping, executive schedules, customer meetings, hospitality, and on-site execution.
• Measure event performance using KPIs, customer feedback, pipeline influence, and ROI to identify opportunities for continuous improvement and future investment.

Skills

Global event strategy

Brand stewardship

Budget management

Vendor management

Cross-functional collaboration

Event analytics

Education

Bachelor’s degree in Marketing/Business/Communications

Job description

Nextpower, Fremont, CA, seeks an experienced Marketing Manager, Global Events, to lead end-to-end global event programs, including trade shows, conferences, customer summits, and executive engagements. You will manage budgets, vendors, timelines, and post-event reporting, partnering cross-functionally with Sales, Product Marketing, and Finance.

The role emphasizes strategic planning, brand consistency, and delivering measurable business impact through customer experiences and field marketing