Senior Manager, Client Solutions & Media Planning

Cardinal Path, LLC

New York (NY)

Hybrid

USD 82,000 - 110,000

Full time

2 days ago
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Benefits offered by this job

Medical, vision, and dental insurance
Life insurance
Disability insurance (short/long-term)
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

Job summary

Dentsu is seeking a Senior Manager of Planning in New York to lead strategic media planning for a major integrated account. You will ensure plans translate client goals into actionable media strategies, guide junior staff, and drive growth through training and new business pitches.

You’ll work closely with senior leadership to set strategic direction and manage client relationships, balancing traditional and digital media expertise in a hybrid work environment.

Qualifications

  • 4.5+ years of communications/media planning experience.
  • Experience in traditional marketing and current trends in traditional media.
  • Experience in digital marketing/media and current trends in digital media.
  • Proven leadership skills and management experience.
  • Knowledge of MRI and Simmons & competitive tools like Nielsen Ad Intel or Kantar Strategy.
  • Experience with DDS, Media Ocean, Spot Toolkit; DFA and other digital tools such as comScore, eMarketer, Forrester.

Responsibilities

  • Lead strategic media planning and execution for the account.
  • Mentor junior staff and manage workload; ensure timely, accurate plans.
  • Utilize syndicated data and analytics to guide client goals.
  • Coordinate with activation teams to ensure flawless execution.
  • Develop industry insights for media opportunities and recommendations.
  • Strengthen client relationships and represent client POV in reviews.

Skills

Media planning
Leadership
Client relationships
Strategic thinking

Tools

DDS
Media Ocean
Spot Toolkit
DFA
Nielsen Ad Intel
Kantar Strategy
MRI
Simmons
comScore
eMarketer
Forrester

Job description

Dentsu is seeking a Senior Manager of Planning in New York to lead strategic media planning for a major integrated account. You will ensure plans translate client goals into actionable media strategies, guide junior staff, and drive growth through training and new business pitches.

You’ll work closely with senior leadership to set strategic direction and manage client relationships, balancing traditional and digital media expertise in a hybrid work environment.

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