Senior Manager, Ad Insights & Sales Analytics (Onsite NYC)

Avispa Technology

New York (NY)

On-site

USD 68,000 - 97,000

Full time

2 days ago
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Benefits offered by this job

Group Medical
Dental Insurance
Vision Insurance
Life Insurance
Retirement Savings Program
PSL

Job summary

Avispa Technology in New York, NY is seeking a Sr. Manager Insights to support ad revenue growth by delivering pre-sale audience research and insights to the ad sales team.

This onsite, 6-month assignment offers hourly pay and a comprehensive benefits package. Responsibilities include serving as the primary research partner for sellers across linear and streaming content, delivering custom audience analyses, and guiding requests in Salesforce.

Qualifications

  • 5+ years of experience in media research (social, digital, CTV), audience measurement, or ad sales research.
  • Experience at a media company, network, or agency supporting ad sales.
  • Hands-on experience with linear and streaming measurement, including Nielsen tools (NPower, NNTV, Lake5, StarTrak, Nielsen SCR, Nielsen SPR).
  • Advanced Excel and PowerPoint skills, with strong analytical abilities.
  • Experience with TVision, EDO, Kantar Monitor, and Google Suite (Docs, Sheets, Slides).
  • Experience with campaign reporting and effectiveness is preferred.
  • Knowledge of social media, programmatic, and retail media networks is preferred.
  • Familiarity with iSpot, set-top-box or ACR data, and attention/outcomes measurement is preferred.

Responsibilities

  • Serve as the main point of contact and day-to-day research partner for sellers across linear, streaming, sports, and tentpole content.
  • Deliver pre-sale audience analysis, including event performance vs advertiser targets, demo comps and indices, audience-to-content matching, and competitive benchmarking.
  • Prioritize and track requests in Salesforce, guide Sales to self-serve tools where applicable, and elevate custom studies.
  • Build performance reporting and proactive materials highlighting opportunities for advertisers (wrap decks, case studies, etc.).
  • Act as product liaison with data vendors, run tool training, and present at sales team calls and holding company meetings.

Skills

Media research
Audience measurement
Analytical skills
Ad sales research

Tools

Nielsen tools
MRI-Simmons
VideoAmp
Comscore
Excel
PowerPoint
Google Suite

Job description

Avispa Technology in New York, NY is seeking a Sr. Manager Insights to support ad revenue growth by delivering pre-sale audience research and insights to the ad sales team.

This onsite, 6-month assignment offers hourly pay and a comprehensive benefits package. Responsibilities include serving as the primary research partner for sellers across linear and streaming content, delivering custom audience analyses, and guiding requests in Salesforce.

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