Senior Internal Communications Strategist

Heartland Coca-Cola Bottling Company, LLC; Dallas (TX); On-site; USD 90,000 - 130,000; Full time

Job summary

The Sr. Manager of Communications at Coca-Cola Southwest Beverages will lead proactive, integrated corporate communications to reinforce business objectives and brand consistency across internal and external audiences.

You will develop local content, manage digital channels, and drive media relations and training for spokespeople. You will coordinate with PACS, HR, and external agencies, ensuring clear messaging and measurable outcomes, while guiding cross-functional teams in a fast-paced

Qualifications

• Bachelor’s degree in communications, journalism, public relations, marketing, or related field.
• 5 years of experience
• Experience in a management or team leadership role

Responsibilities

• Develop local content (images/copy/video) for internal and external channels in line with CCSWB corporate and brand communications strategies.
• Execute communications strategies to drive internal and external business results
• Coordinate with CCSWB PACS team, HR business partner and other functions to ensure consistency of messaging.
• Manage corporate website and other company digital channels as required.
• Manage internal communications channels (eg intranet, internal TV network), including content development, content calendars and regular posting.
• Maintain relationships with local media contacts; create measurable value for the business and protect and enhance the company’s reputation.
• Work closely with VP of PACS to service all business functions and manage outside agencies
• Coordinate and manage communication training schedule for CCSWB associates.
• Track and monitor media and social trends and the impact of our strategies in the regions.
• Develop content for speakers and production aspects of employee townhalls.
• Partner with other functional team members to develop and maintain overall stewardship of the corporate brand, positioning, and messaging; ensure consistency across internal and external channels
• Copywriting, editing and quality control, for all written, verbal and digital communications to internal stakeholders
• Execute brand communications campaigns in partnership with the VP of Communications and Brand and Commercial team.
• In collaboration with the VP of communications, provide subject-matter expertise and coaching to local Company representatives to help them serve as effective spokespeople and provide guidance to manage potential issues

Skills

Strategic communications

Media relations

Copywriting

Content development

Team leadership

Stakeholder collaboration

Education

Bachelor's degree in communications/public relations

Tools

CMS (Content Management System)

Job description

The Sr. Manager of Communications at Coca-Cola Southwest Beverages will lead proactive, integrated corporate communications to reinforce business objectives and brand consistency across internal and external audiences.

You will develop local content, manage digital channels, and drive media relations and training for spokespeople. You will coordinate with PACS, HR, and external agencies, ensuring clear messaging and measurable outcomes, while guiding cross-functional teams in a fast-paced