Senior HCP Marketing Lead — Oncology Launch

Boehringer Ingelheim Pharmaceuticals, Inc.; Ridgefield (CT); Hybrid; USD 196,000 - 294,000; Full time

Job summary

Boehringer Ingelheim Pharmaceuticals, Inc. in Ridgefield, CT, seeks a Senior Associate Director, Marketing to lead launch-readiness activities for an oncology bispecific T-cell engager and companion diagnostic development.

You will shape HCP marketing strategies, drive engagement programs, and manage cross-functional partnerships to deliver measurable brand success. The role requires extensive pharmaceutical marketing experience in the US, leadership, and the ability to execute complex programs

Qualifications

• Eight-plus years in pharma marketing or related roles.
• Experience in US pharmaceutical marketing.
• Leadership and supervisory experience preferred.
• Ability to manage budgets and resources.
• Strong collaboration with Medical, Sales, Market Access and Regulatory teams.
• Experience with digital partners and analytics is highly preferred.

Responsibilities

• Lead development and execution of HCP marketing programs.
• Drive launch readiness activities for the oncology portfolio.
• Oversee peer-to-peer engagement, speaker bureau, and congress planning.
• Collaborate with internal and external partners to align tactics with strategy.
• Monitor performance metrics and optimize programs based on data.
• Manage budgets, forecasts, and brand expenses.
• Present to Senior Management as needed.
• Ensure compliance across all activities.

Skills

HCP marketing leadership

Launch readiness

Cross-functional collaboration

Digital analytics

Budget management

Project management

US pharmaceutical marketing

Team leadership

Stakeholder management

Tools

MS Office

Outlook

Database applications

Job description

Boehringer Ingelheim Pharmaceuticals, Inc. in Ridgefield, CT, seeks a Senior Associate Director, Marketing to lead launch-readiness activities for an oncology bispecific T-cell engager and companion diagnostic development.

You will shape HCP marketing strategies, drive engagement programs, and manage cross-functional partnerships to deliver measurable brand success. The role requires extensive pharmaceutical marketing experience in the US, leadership, and the ability to execute complex programs