Senior GTM Product Owner — Remote

Cengage Group; Portland (ME); Remoto; USD 89.000 - 115.000; Tempo pieno

Descrizione del lavoro

Cengage Group in Cincinnati, OH, is seeking a Business Product Owner to lead the strategy, design, and optimization of GTM sales tools, processes, and analytics. This role bridges business needs and technology solutions to boost sales effectiveness and revenue growth.

The BPO owns the GTM system roadmap (Salesforce, Gong), drives cross-functional execution, and champions scalable automation and visibility across the funnel.

Competenze

• Bachelor’s degree in Business, Marketing, Technology, or related field.

Mansioni

• Evaluate current sales tools and implement improvements to Salesforce effectiveness.

Conoscenze

CRM platforms

Salesforce

GTM tools

Data analytics

Stakeholder management

Formazione

Bachelor’s degree in Business, Marketing, Technology, or related field

Strumenti

Salesforce

Gong

Marketing automation platforms

Dashboard reporting

Descrizione del lavoro

Cengage Group in Cincinnati, OH, is seeking a Business Product Owner to lead the strategy, design, and optimization of GTM sales tools, processes, and analytics. This role bridges business needs and technology solutions to boost sales effectiveness and revenue growth.

The BPO owns the GTM system roadmap (Salesforce, Gong), drives cross-functional execution, and champions scalable automation and visibility across the funnel.