Business Product Owner Manager (Remote) US

Cengage Group; United States; Remote; USD 89,000 - 115,000; Full time

Job summary

Cengage Group is seeking a Business Product Owner to lead the strategy, design, and optimization of sales tools, processes, and analytics that power our global GTM organization. This role bridges business needs with technology to improve sales effectiveness and accelerate revenue growth.

The BPO owns the GTM roadmap for systems such as Salesforce and Gong, partners with Sales, Marketing Operations, and Revenue Operations, and drives data governance, reporting, and end-to-end sales processes from

Qualifications

• 10+ years of experience in Business Product Ownership or Revenue Operations.
• Proven ability to own and deliver product roadmaps in GTM or CRM environments.
• Strong understanding of end-to-end sales processes from lead to renewal.
• Experience building Salesforce reports and dashboards to drive insights.

Responsibilities

• Evaluate sales tools and capabilities; implement improvements to increase Salesforce effectiveness across regions.
• Own GTM systems (Salesforce, Gong) and partner with technical teams to deliver scalable solutions.
• Lead optimization and administration of the GTM tech stack, driving automation and global consistency.
• Stay ahead of Salesforce and productivity tool trends to improve funnel conversion.
• Design and implement end-to-end sales processes from lead through renewal.
• Define and track key funnel and sales performance metrics and ensure data accuracy.
• Oversee CRM governance, audits, enhancements, and data standards.
• Collaborate with Sales, Marketing Operations, and Revenue Operations to align processes and data flows.
• Deliver actionable insights and reporting to global sales leadership.

Skills

Stakeholder management

Cross-functional leadership

Communication

Data-driven decision making

Salesforce reporting & dashboards

Education

Bachelor's degree in Business, Marketing, Technology, or related field

Tools

Salesforce

Gong

Marketing automation platforms

Job description

We believe in the power and joy of learning

At Cengage, our employees have a direct impact in helping learners around the world discover the power and joy of learning. We are bonded by our shared purpose - driving innovation that helps millions of learners improve their lives and achieve their dreams through education.

Job Summary:

We are seeking a Business Product Owner (BPO) to lead the strategy, design, and optimization of sales tools, processes, and analytics that power our global go-to-market (GTM) organization. This role bridges business needs and technology solutions to improve sales effectiveness, enable data-driven decision-making, and accelerate revenue growth.

The BPO owns informing the product roadmap for GTM systems, drives cross-functional execution, and champions scalable automation and visibility across the funnel. Success in this role means improving lead quality, accelerating sales cycles, and increasing overall GTM performance.

Key Responsibilities

• Evaluate current sales tools and capabilities; recommend and implement improvements to increase Salesforce effectiveness across regions.
• Act as the business owner of GTM systems (e.g., Salesforce, Gong), partnering with technical teams to deliver scalable, high-impact solutions.
• Lead the optimization and administration of the GTM technology stack, driving automation, usability, and global consistency.
• Stay ahead of industry trends on Salesforce and productivity tools to continuously enhance productivity and funnel conversion.
• Design and implement efficient, end-to-end sales processes from lead through renewal, improving conversion rates and reducing sales cycle time.
• Establish and manage a robust data, analytics, and governance framework:
• Define, track, and report on key funnel and sales performance metrics
• Ensure data accuracy, consistency, and visibility across systems
• Oversee CRM governance, including audits, enhancements, and data standards
• Partner with Sales, Marketing Operations, and Revenue Operations to ensure alignment of processes, data flows, and SLA adherence.
• Collaborate with global sales leadership to deliver actionable insights, reporting, and tools that enhance decision-making and performance.
• Drive cross-functional execution through regular business reviews, roadmap communication, and stakeholder alignment.
• Continuously evaluate and implement best practices and emerging technologies to improve GTM productivity and effectiveness.

Qualifications

• Bachelor's degree in Business, Marketing, Technology, or a related field
• 10+ years of experience in Business Product Ownership, Revenue Operations, Business Analysis, or related roles
• Deep experience with CRM platforms (Salesforce) and GTM tools (e.g., Gong, marketing automation platforms)
• Proven track record of owning and delivering product roadmaps in a GTM or CRM environment
• Strong understanding of end-to-end sales processes (lead-to-close-to-renewal)
• Experience building and interpreting Salesforce reports and dashboards to drive insights
• Excellent communication, stakeholder management, and facilitation skills, with the ability to influence and align cross-functional teams.

Cengage is committed to working with broad talent pools to attract and hire strong and most qualified individuals. Our job applicants are considered regardless of any classification protected by applicable federal, state, provincial or local laws.

Cengage is also committed to providing reasonable accommodations for qualified individuals with disabilities including during our job application process. If you are an applicant with a disability and require reasonable accommodation in our job application process, please contact us at [e-mail].

About Cengage

Cengage, a global education technology company serving millions of learners, provides affordable, quality digital products and services that equip students with the skills and competencies needed to be job ready. For more than 100 years, we have enabled the power and joy of learning with trusted, engaging content, and now, integrated digital platforms. We serve the higher education, workforce skills, secondary education, English language teaching and research markets worldwide. Through our scalable technology, including MindTap and Cengage Unlimited, we support all learners who seek to improve their lives and achieve their dreams through education.

Compensation

At Cengage Group, we take great pride in our commitment to providing a comprehensive and rewarding Total Rewards package designed to support and empower our employees.

The full base pay range has been provided for this position. Individual base pay will vary based on work schedule, qualifications, experience, internal equity, and geographic location. Sales roles often incorporate a significant incentive compensation program beyond this base pay range.

In this position, you will be eligible to participate in the company's discretionary incentive bonus program. This position's bonus target amount, which is not guaranteed and is dependent on individual performance and overall company results among other factors, is provided below.

15% Annual: Individual Target

$88,600.00 - $115,200.00 USD