Senior GTM Enablement Leader: Change, Coaching & Growth

Outreach; United States; Remote; USD 110,000 - 170,000; Full time

Job summary

Outreach is driving strategic program ownership and change management to accelerate revenue outcomes across GTM teams. The role focuses on defining program charters, implementing scalable onboarding, and coaching motions to consistently articulate value and improve win rates.

You will integrate programs with a sustainable cadence, monitor adoption and performance data, and collaborate with sales and CS leadership to close gaps and move key KPIs.

Qualifications

• Experience leading strategic enablement programs across revenue teams.
• Ability to define success metrics and report impact on pipeline, quota attainment, and win rate.
• Proficiency with structured change management frameworks (e.g., ADKAR) to drive adoption.

Responsibilities

• Lead GTM enablement for key strategic programs with clear KPIs and a sustainable operating cadence.
• Define program charters and success metrics with GTM leadership, reporting impact on pipeline, quota attainment, and win rate.
• Apply structured change management (e.g., ADKAR) to drive adoption past initial rollout.
• Incorporate programs into a sustainable onboarding motion to get new hires to full productivity quickly.
• Enable reps to articulate value through coaching reinforcing our sales methodology.
• Support a manager-led coaching program and drive a storytelling improvement cadence tied to win-rate and quota attainment data.
• Provide timely access to information reps need through a content management platform.
• Monitor enablement completion and usage data alongside sales production data to identify top performers and gaps.
• Partner with sales and CS leadership to close gaps and validate that program changes move intended KPIs.

Skills

GTM enablement

Change management

Program chartering

KPIs & analytics

Sales methodology coaching

Job description

Outreach is driving strategic program ownership and change management to accelerate revenue outcomes across GTM teams. The role focuses on defining program charters, implementing scalable onboarding, and coaching motions to consistently articulate value and improve win rates.

You will integrate programs with a sustainable cadence, monitor adoption and performance data, and collaborate with sales and CS leadership to close gaps and move key KPIs.