Senior Growth PMM, B2B2C Enterprise

Chime Enterprise; New York (NY); On-site; USD 150,000 - 208,000; Full time

Benefits offered by this job

In-office four days a week

Health and wellbeing benefits

Generous vacation and paid days off

Parental leave

Commuter benefits

Diversity and inclusion

Job summary

Chime Enterprise is hiring a Sr. Growth Marketing Manager to own and drive growth outcomes across the B2B2C funnel, turning eligible employees of partner employers into enrolled, funded, and engaged Chime members.

This embedded role sits at the intersection of growth strategy, experiments, performance analysis, and product marketing craft. You'll partner with Product, Engineering, Analytics, Sales and Customer Success to design, run tests, and scale a repeatable model across partners, with a

Qualifications

• 8+ years in growth marketing, product marketing, or related roles.
• Proven ability to drive growth through experimentation and funnel metrics.
• Experience marketing to end users through partner channels (B2B2C).
• Strong analytical skills to define metrics and interpret data.
• Experience partnering with Product, Engineering, Analytics, Sales and Customer Success.
• Strong storytelling and communication, ability to influence stakeholders.
• Nice to have HR tech, benefits, payroll or earned wage access experience; familiarity with Looker, Braze or Customer.io; comfortable in regulated environments.

Responsibilities

• Own end-to-end growth strategy for the employee-side funnel.
• Embed growth lead for Enterprise, collaborating with Product, Engineering, Analytics and channel teams.
• Build a repeatable model for converting employees into members across partners.
• Drive performance across the B2B2C funnel including employer landing pages and onboarding.
• Own the Enterprise experimentation roadmap and decide what to scale or sunset.
• Lead creative and messaging across paid, lifecycle, and owned surfaces.
• Own incentives and promotions to drive qualified acquisition within partner agreements.
• Partner with Lifecycle to connect enrollment, onboarding, and retention.
• Lead GTM for employer launches with playbooks and reporting.
• Track pacing vs goals and translate results into briefs for leadership.

Skills

Growth marketing

Product marketing

Performance marketing

Experimentation

Analytics

Storytelling

Executive communication

Tools

Looker

Braze

Customer.io

Job description

Chime Enterprise is hiring a Sr. Growth Marketing Manager to own and drive growth outcomes across the B2B2C funnel, turning eligible employees of partner employers into enrolled, funded, and engaged Chime members.

This embedded role sits at the intersection of growth strategy, experiments, performance analysis, and product marketing craft. You'll partner with Product, Engineering, Analytics, Sales and Customer Success to design, run tests, and scale a repeatable model across partners, with a