Senior Growth Marketing Manager, Paid Social & AI

EarnIn; Mountain View (CA); Hybrid; USD 163,000 - 199,000; Full time

Job summary

EarnIn in Mountain View is seeking a Senior Growth Marketing Manager, Paid Social, to drive data-driven campaigns across paid social and programmatic channels. You’ll partner with Analytics, Creative, and Product to design rigorous tests and own paid social AI workflows and insights reporting.

The role requires fluency in mobile attribution and incrementality testing, with a track record of building experimentation roadmaps. US base salary range: $162,849-$199,037, plus equity and benefits.

Qualifications

• 4+ years of growth marketing experience, with 7+ years in B2C mobile-first growth.
• Proven track record running campaigns across paid social and programmatic channels.
• Strong analytical skills with incrementality testing and MMM.
• Deep experience with mobile attribution and MMPs.
• Collaborative, able to bridge strategy and execution.

Responsibilities

• Optimize campaigns using data and insights to drive incremental growth across paid social and emerging channels.
• Lead experimentation and measurement with structured frameworks behind each initiative.
• Launch campaigns for new product features with forecasts and growth experiments.
• Collaborate with Analytics, Creative, and Product to keep paid social aligned with business goals.
• Drive creative testing and scale winning formats across channels.
• Build and iterate on AI workflows to surface performance insights faster.

Skills

Growth marketing

Paid social

Programmatic

Analytics

Mobile attribution

Experimentation

Cross-functional collaboration

Job description

EarnIn in Mountain View is seeking a Senior Growth Marketing Manager, Paid Social, to drive data-driven campaigns across paid social and programmatic channels. You’ll partner with Analytics, Creative, and Product to design rigorous tests and own paid social AI workflows and insights reporting.

The role requires fluency in mobile attribution and incrementality testing, with a track record of building experimentation roadmaps. US base salary range: $162,849-$199,037, plus equity and benefits.