Senior Growth Marketer - Subscriptions & Lifecycle

Scribd, Inc.; San Diego (CA); On-site; USD 144,000 - 216,500; Full time

Benefits offered by this job

Flexible work model

Comprehensive health coverage

Paid parental leave

Wellness stipends

Job summary

Scribd, Inc. is looking for a Senior Product & Lifecycle Growth Marketing Manager to oversee marketing for Everand and Fable. In this role, you'll manage the entire marketing lifecycle from positioning to campaign execution. You should have over 6 years of experience in product marketing and a hands-on approach.

The role offers a flexible work model and extensive benefits, including health coverage and generous paid leave. Join us in creating meaningful experiences for book lovers!

Qualifications

• 6+ years in growth, lifecycle, or product marketing.
• Experience owning GTM strategy and campaign execution.
• Strong writing skills with brand voice ownership.

Responsibilities

• Own positioning and messaging for Everand and Fable.
• Lead go-to-market for new features and product updates.
• Build and ship campaigns across email and push notifications.

Skills

Growth marketing

Lifecycle marketing

Product marketing

Campaign execution

Data analysis

Tools

Iterable

Job description

Scribd, Inc. is looking for a Senior Product & Lifecycle Growth Marketing Manager to oversee marketing for Everand and Fable. In this role, you'll manage the entire marketing lifecycle from positioning to campaign execution. You should have over 6 years of experience in product marketing and a hands-on approach.

The role offers a flexible work model and extensive benefits, including health coverage and generous paid leave. Join us in creating meaningful experiences for book lovers!