Senior Growth Marketer - Subscriptions & Lifecycle

Scribd, Inc.; New York (NY); On-site; USD 119,000 - 205,500; Full time

Benefits offered by this job

Flexible work model

Comprehensive health coverage

Generous paid time off

Retirement matching

Learning and development programs

Wellness stipends

Complimentary product access

Job summary

Scribd, Inc. is seeking a senior individual contributor in the Product & Lifecycle Growth marketing area for Everand and Fable. This role emphasizes hands-on execution, from developing strategies to implementing campaigns in Iterable.

The ideal candidate has at least 6 years of experience in growth marketing within a subscription business. Good communication skills and analytical ability are crucial for this position, along with a passion for books.

Qualifications

• 6+ years in growth, lifecycle, or product marketing in a subscription or consumer product business.
• A track record of owning GTM strategy and executing campaigns.
• Strong writing skills and comfort with data analysis.

Responsibilities

• Own positioning and messaging for Everand and Fable.
• Lead go-to-market for new features and product updates.
• Build and ship marketing campaigns in Iterable.

Skills

Growth marketing

Lifecycle marketing

Product marketing

Campaign execution

Data analysis

Writing skills

Tools

Iterable

Job description

Scribd, Inc. is seeking a senior individual contributor in the Product & Lifecycle Growth marketing area for Everand and Fable. This role emphasizes hands-on execution, from developing strategies to implementing campaigns in Iterable.

The ideal candidate has at least 6 years of experience in growth marketing within a subscription business. Good communication skills and analytical ability are crucial for this position, along with a passion for books.