Senior Growth Marketer - Subscriptions & Lifecycle

Scribd, Inc.; Sacramento (CA); Hybrid; USD 144,000 - 216,500; Full time

Benefits offered by this job

Flexible work model

Comprehensive health, dental, and vision coverage

Generous paid time off

Paid parental leave

Retirement matching

Learning and development programs

Job summary

Scribd, Inc. is seeking a senior individual contributor to oversee Product & Lifecycle Growth marketing for Everand and Fable. You will manage campaign execution from positioning to launch, ensuring alignment with brand voice while leveraging data for decision-making.

Ideal candidates will have over six years of marketing experience in subscription-based services. This role offers a flexible work model and comprehensive benefits that include health coverage, generous paid time off, and professional growth opportunities.

Qualifications

• 6+ years in growth, lifecycle, or product marketing with campaign execution.
• Experience in GTM strategy and execution.
• Familiarity with data analysis for decision making.

Responsibilities

• Own positioning and messaging for Everand and Fable.
• Lead go-to-market for new features.
• Build and ship marketing campaigns across various channels.

Skills

Growth marketing

Campaign execution

Writing skills

Data analysis

Subscription model experience

Tools

Iterable

Marketing automation platforms

Job description

Scribd, Inc. is seeking a senior individual contributor to oversee Product & Lifecycle Growth marketing for Everand and Fable. You will manage campaign execution from positioning to launch, ensuring alignment with brand voice while leveraging data for decision-making.

Ideal candidates will have over six years of marketing experience in subscription-based services. This role offers a flexible work model and comprehensive benefits that include health coverage, generous paid time off, and professional growth opportunities.