Senior Growth Marketer - Subscriptions & Lifecycle

Scribd, Inc.; Phoenix (AZ); On-site; USD 119,000 - 205,500; Full time

Benefits offered by this job

Flexible work model

Health, dental, and vision coverage

Paid time off

Paid parental leave

Retirement matching

Learning and development programs

Wellness stipends

Job summary

Scribd, Inc. is looking for a senior individual contributor in Growth Marketing to manage Product & Lifecycle Growth for Everand and Fable. The role involves owning the strategy, building campaigns in Iterable, and leading go-to-market initiatives.

The ideal candidate has a minimum of 6 years in marketing roles with hands-on execution experience, strong writing skills, and a passion for books. The job supports flexible work arrangements and offers comprehensive benefits.

Qualifications

• 6+ years in growth, lifecycle, or product marketing.
• Track record of owning GTM strategy and execution.
• Experience in building campaigns in marketing platforms.

Responsibilities

• Own positioning and messaging for Everand and Fable.
• Lead go-to-market for new features and product updates.
• Build and ship campaigns across email, push, and in-app.

Skills

Growth marketing

Lifecycle marketing

Product marketing

Campaign execution

Data analysis

Strong writing skills

Tools

Iterable

Marketing automation platforms

Job description

Scribd, Inc. is looking for a senior individual contributor in Growth Marketing to manage Product & Lifecycle Growth for Everand and Fable. The role involves owning the strategy, building campaigns in Iterable, and leading go-to-market initiatives.

The ideal candidate has a minimum of 6 years in marketing roles with hands-on execution experience, strong writing skills, and a passion for books. The job supports flexible work arrangements and offers comprehensive benefits.