Senior Growth Marketer - Subscriptions & Lifecycle

Scribd, Inc.; Miami (FL); Hybrid; USD 119,000 - 205,500; Full time

Benefits offered by this job

Flexible work model

Comprehensive health, dental, and vision coverage

Mental health support

Generous paid time off

Parental leave

Retirement matching

Learning and development opportunities

Wellness and home office stipends

Access to Scribd products

Access to AI tools

Job summary

Scribd, Inc. is seeking a Senior Product & Lifecycle Growth Marketing professional to lead growth initiatives for its audiobook and ebook subscription service. This role involves hands-on campaign building and executing go-to-market strategies for new features and updates.

With at least 6 years of marketing experience, candidates must demonstrate exceptional writing skills, a data-driven mindset, and a passion for books. Enjoy flexible work models and a generous benefits package. The ideal candidate will significantly impact Scribd's growth and the book-loving community.

Qualifications

• Over 6 years in growth, lifecycle, or product marketing.
• Experience executing Go-To-Market strategies.
• Hands-on campaign building in marketing platforms.

Responsibilities

• Own positioning and messaging for products.
• Lead go-to-market for features and updates.
• Build and ship campaigns in Iterable.
• Define metrics and report on impact.
• Test and iterate messaging and targeting.

Skills

Product marketing

Growth marketing

Campaign execution

Strong writing skills

Data-driven decision making

Subscription experience

Tools

Iterable

Job description

Scribd, Inc. is seeking a Senior Product & Lifecycle Growth Marketing professional to lead growth initiatives for its audiobook and ebook subscription service. This role involves hands-on campaign building and executing go-to-market strategies for new features and updates.

With at least 6 years of marketing experience, candidates must demonstrate exceptional writing skills, a data-driven mindset, and a passion for books. Enjoy flexible work models and a generous benefits package. The ideal candidate will significantly impact Scribd's growth and the book-loving community.