Senior Franchise Operations Leader — Growth & Strategy

The Coca-Cola Company; Atlanta (GA); On-site; USD 180,000 - 280,000; Full time

Job summary

The Coca-Cola Company is seeking a Director, Franchise Operations to lead Coca‑Cola Florida’s Advanced Hydration portfolio. Based in Tampa or Orlando, you will drive system alignment, execution excellence, and growth across the franchise, collaborating with bottlers, customers, and enterprise partners.

You will translate enterprise priorities into market plans, lead brand and customer strategies, and develop a high‑performing team while balancing short‑term results with long‑term franchise

Qualifications

• Bachelor’s degree in Business, Marketing, Management, or related field.
• Minimum 7+ years of experience in Consumer Packaged Goods, franchise leadership, sales, operations, or general management.
• Demonstrated success leading complex, multi‑stakeholder organizations.
• Proven experience driving P&L performance, executional excellence, and growth.
• Strong executive presence with the ability to influence at senior internal and external levels.
• Experience within the Coca‑Cola system or similarly structured franchise organizations.
• Background spanning sales, operations, marketing, commercial strategy and strategic planning.
• Track record of leading high‑visibility markets or enterprise‑critical initiatives.

Responsibilities

• Lead franchise and bottler leadership across Coke Florida to align growth priorities.
• Drive end-to-end market execution across channels and ensure local success of national strategies.
• Monitor volume, revenue, gross profit, and market share; identify gaps and corrective actions.
• Develop and activate the Coke Florida business plan aligned with corporate priorities.
• Collaborate with marketing, PACS, and sales to activate brand strategies in market.
• Lead cross-functional partnerships and mentor a high-performing team.
• Champion portfolio transformation and identify scalable opportunities.

Skills

Franchise leadership

Sales & operations

P&L management

Education

Bachelor’s degree in Business, Marketing, Management, or related field

Job description

The Coca-Cola Company is seeking a Director, Franchise Operations to lead Coca‑Cola Florida’s Advanced Hydration portfolio. Based in Tampa or Orlando, you will drive system alignment, execution excellence, and growth across the franchise, collaborating with bottlers, customers, and enterprise partners.

You will translate enterprise priorities into market plans, lead brand and customer strategies, and develop a high‑performing team while balancing short‑term results with long‑term franchise