Senior Experiential Marketing Lead — Client Partnerships

CROSSMARK; Dallas (TX); On-site; USD 80,000 - 95,000; Full time

Job summary

Crossmark Inc. in Dallas, TX is seeking an Experiential Account Manager to serve as the primary client partner and to lead the development and execution of impactful experiential marketing programs.

You will build trusted relationships at the management level, oversee strategic planning and creative development, and collaborate with internal teams to deliver campaigns that drive measurable results for clients and retailers.

Qualifications

• Bachelor’s degree in marketing, advertising, or related field.
• 6+ years of marketing agency experience; proven revenue growth.
• Experience in experiential and/or event marketing a strong plus.
• Strong leadership, communication, and organizational skills.

Responsibilities

• Act as the main point of contact for clients, building trusted relationships at the management level.
• Lead and oversee strategic planning, creative development, and tactical execution of experiential marketing campaigns.
• Drive experiential marketing initiatives that deliver results for clients, retailers, and the agency.
• Manage and mentor Account Executives ensuring high-quality work and professional growth.
• Collaborate with internal teams to bring ideas to life—from brainstorm to execution.
• Oversee budgets, timelines, and financial performance, supporting overall account profitability.
• Present creative concepts and strategic recommendations to clients with confidence.

Skills

Client management

Event marketing

Leadership

Project management

Communication

Education

Bachelor’s degree in marketing

Tools

Excel

PowerPoint

Word

Job description

Crossmark Inc. in Dallas, TX is seeking an Experiential Account Manager to serve as the primary client partner and to lead the development and execution of impactful experiential marketing programs.

You will build trusted relationships at the management level, oversee strategic planning and creative development, and collaborate with internal teams to deliver campaigns that drive measurable results for clients and retailers.