Experiential Marketing Lead - Client Partnerships

CROSSMARK; Bentonville (AR); On-site; USD 80,000 - 95,000; Full time

Job summary

Crossmark Inc. in Bentonville, AR is seeking an Experiential Account Manager to serve as the primary client partner and lead the development and execution of experiential marketing programs.

You will manage client relationships and coordinate with the agency team to deliver standout experiences that drive results. You will oversee strategy, creative development, and tactical execution, while mentoring Account Executives and collaborating with internal teams.

Qualifications

• 6+ years of marketing agency experience.
• Experience in experiential and/or event marketing.
• Strong leadership, communication, and organizational skills.
• Ability to manage multiple projects while keeping clients and teams aligned.
• Bachelor’s degree in marketing, advertising, or a related field.
• Proficiency in Microsoft Excel, Word, and PowerPoint.

Responsibilities

• Act as the main point of contact for clients, building trusted relationships at the management level.
• Lead and oversee strategic planning, creative development, and tactical execution of experiential marketing campaigns.
• Drive experiential marketing initiatives that deliver results for clients, retailers, and the agency.
• Manage and mentor Account Executives ensuring high-quality work and professional growth.
• Collaborate with internal teams to bring ideas to life—from brainstorm to execution.
• Oversee budgets, timelines, and financial performance, supporting overall account profitability.
• Present creative concepts and strategic recommendations to clients with confidence.

Skills

Relationship management

Experiential marketing

Leadership

Project management

Budget management

Client communication

MS Office proficiency

Education

Bachelor’s degree in marketing

Tools

Excel

Word

PowerPoint

Job description

Crossmark Inc. in Bentonville, AR is seeking an Experiential Account Manager to serve as the primary client partner and lead the development and execution of experiential marketing programs.

You will manage client relationships and coordinate with the agency team to deliver standout experiences that drive results. You will oversee strategy, creative development, and tactical execution, while mentoring Account Executives and collaborating with internal teams.