Senior Executive Marketing Lead: Strategy & Engagement

Amazon Web Services (AWS); New York (NY); On-site; USD 130,000 - 185,000; Full time

Job summary

A Senior Marketing Manager for AWS Global Executive Marketing leads the strategy, programs, and experiences engaging C-suite executives to shape perceptions and partnerships with AWS. The role spans messaging, content, and engagement, requiring comfort with senior customer executives and AWS leaders, and a builder mindset to drive autonomous, high-impact outcomes.

The position emphasizes translating business context into marketing strategy, scaling processes, and aligning programs with the

Qualifications

• 6+ years of professional non-internship marketing experience.
• 7+ years of acquisition marketing or channel program leadership.
• 7+ years in B2B marketing, executive marketing, or ABM.
• Experience designing programs for VP+ or C-suite audiences.
• Experience working cross-functionally across marketing, sales, and communications.
• Bachelor's degree in marketing, business, communications, or related field.

Responsibilities

• Drive strategic initiatives across Global Executive Marketing from scoping and planning through execution and measurement with limited direction.
• Partner with program leads, account teams, and cross-functional stakeholders to design and deliver executive engagement experiences.
• Translate customer and market insight into actionable marketing strategy: messaging, content, targeting, and channel recommendations for executive audiences.
• Conduct customer and market research to inform engagement design, messaging, and program strategy.
• Develop and refine frameworks, playbooks, and operating processes for scalable quality across programs and channels.
• Define and track success metrics reflecting relationship depth, buying group coverage, influence, and business impact.
• Coordinate across marketing, sales, communications and partner teams to connect programs to AWS go-to-market.
• Contribute to the executive messaging framework and ensure narrative consistency across touchpoints.
• Operate as a trusted engagement lead for senior customer executives when required.

Skills

Executive marketing

B2B marketing

Cross-functional collaboration

Strategic thinking

Marketing program design

Education

Bachelor's degree in marketing, business, communications, or a related field

Job description

A Senior Marketing Manager for AWS Global Executive Marketing leads the strategy, programs, and experiences engaging C-suite executives to shape perceptions and partnerships with AWS. The role spans messaging, content, and engagement, requiring comfort with senior customer executives and AWS leaders, and a builder mindset to drive autonomous, high-impact outcomes.

The position emphasizes translating business context into marketing strategy, scaling processes, and aligning programs with the