Executive Marketing Lead: Global Strategy & Engagement

Amazon; New York (NY); On-site; USD 130,000 - 185,000; Full time

Job summary

Amazon seeks a Senior Marketing Manager for Global Executive Marketing (GEM) within AWS in New York. The role spans strategy, programs, content, and executive engagement with C-suite leaders, translating business context into compelling marketing narratives.

You will work across teams to design high‑impact executive experiences and drive outcomes in a fast-paced environment. The position requires 6+ years in marketing, with 7+ years in B2B/executive marketing and cross‑functional collaboration.

Qualifications

• 6+ years of professional non-internship marketing experience
• 7+ years of developing and managing acquisition marketing or channel programs experience
• 7+ years of experience in B2B marketing, executive marketing, account‑based marketing, or a related strategic marketing function.

Responsibilities

• Drive strategic initiatives across Global Executive Marketing, from scoping and planning through execution and measurement, with limited direction.
• Partner with program leads, account teams, and cross‑functional stakeholders to design and deliver executive engagement experiences that advance customer relationships and business outcomes.
• Translate customer and market insight into actionable marketing strategy: messaging, content, targeting, and channel recommendations tailored to executive audiences.
• Conduct customer and market research (business priorities, industry trends, competitive landscape) to inform engagement design, messaging, and program strategy.
• Develop and refine frameworks, playbooks, and operating processes that help the team scale quality and consistency across programs and channels.
• Define and track success metrics that reflect the value of executive engagement: relationship depth, buying group coverage, influence, and business impact, not just volume.
• Coordinate across marketing, sales, communications, and partner teams to ensure executive programs are connected to the broader AWS go-to-market motion.
• Contribute to the executive messaging framework and ensure consistency of narrative across touchpoints.
• Operate as a trusted engagement lead for senior customer executives when required, managing preparation, facilitation, and follow-through.

Education

Bachelor's degree in marketing, business, communications, or a related field

Job description

Amazon seeks a Senior Marketing Manager for Global Executive Marketing (GEM) within AWS in New York. The role spans strategy, programs, content, and executive engagement with C-suite leaders, translating business context into compelling marketing narratives.

You will work across teams to design high‑impact executive experiences and drive outcomes in a fast-paced environment. The position requires 6+ years in marketing, with 7+ years in B2B/executive marketing and cross‑functional collaboration.