Senior Director Sales, Walmart & Sam's Club

Hershey Company; Bentonville (AR); On-site; USD 60,000 - 80,000; Full time

Job summary

An established industry player is seeking a Senior Director for Sales at Walmart & Sam's Club to spearhead growth in the Salty Snacks segment. This pivotal role involves leading a dedicated team to enhance customer relationships, drive revenue, and achieve market share objectives. The ideal candidate will possess extensive experience in sales leadership, strategic thinking, and P&L management, ensuring that the company's products are effectively positioned in the market. Join this dynamic organization and make a significant impact on the growth trajectory of a well-loved product line, while collaborating with top executives and shaping the future of the brand.

Qualifications

• 10-15 years in sales leadership roles, preferably in the salty snacks sector.
• Bachelor's in Business or Marketing; MBA is a plus.

Responsibilities

• Achieve annual revenue and market share targets through strategic planning.
• Lead and motivate a team to maximize sales across customer channels.

Skills

Strategic Thinking

Leadership

P&L Management

Customer Management

Education

Bachelor's degree in Business Administration

MBA

Job description

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Senior Director Sales, Walmart & Sam's Club

Posted Date: Apr 14, 2025

Requisition Number: 125018

Job Location: Bentonville, AR

The Hershey Company has an opportunity for a Senior Director Walmart & Sam's Club executive for our growing Salty Snacks business. The Senior Director leads a team to profitably grow Hershey’s salty business across Walmart and Sam’s Club. This position represents the primary interface for Hershey with assigned customers and is accountable for delivering revenue, sales activity margin, and market share targets as an integral part of the Salty strategy. It will directly manage the sales, forecasting, revenue and relationship management and lead a team of Customer Sales Executive (CSEs) to hit sales and growth targets at each customer.

This role requires high customer connectivity and strategic relationship management, as well as holistic management of volume, trade & mix as we deliver total business.

Core Responsibilities & Outcomes:

• Achieve annual revenue, trade, net sales and OI plan targets
• Develop relationships and call on senior executives and management at customers
• Deliver market share leadership within their respective channel across critical segments, securing distribution and merchandising and negotiating sales programs
• Develop a strategic business plan based on consumer and shopper insights.
• Develops sales and marketing objectives and strategies to support priority brand positioning, equity and marketplace initiatives, based on the comprehensive understanding of our products, competition, consumer and shopper habits.

Role Scope:

• Customer management across multiple channels; Ability to manage operational elements to deliver now and next results
• Leads a direct and in-direct team to achieve the goals for this customer by motivating them to maximize the sales of our products
• Oversees development of the customer’s annual business plan, enhances brand equity and profitably grows market share through in-depth consumer and shopper understanding
• P&L Ownership (Creating and executing a customer/channel strategy)
• Sales Planning experience putting data & insights into action

Qualifications:

• Experience: 10-15 years experience in multiple sales leadership roles; Salty experience a plus
• Education: Bachelor's degree in Business Administration, Marketing, or a related field; MBA preferred.

Knowledge/Skills/Abilities:

• Strategic Thinking: Ability to develop and implement comprehensive business strategies.
• Leadership: Strong leadership skills with the ability to inspire and manage cross-functional teams.
• P&L Management Proficiency in financial analysis, market research, and data-driven decision-making.
• Customer management, relationships, and influence