Senior Director, Marketing Technology & Digital Experience

Terminix

Nashville (TN)

On-site

USD 180,000 - 240,000

Full time

14 days+
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Benefits offered by this job

Benefits start day 1
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Career growth opportunities
Tuition reimbursement

Job summary

Terminix in Nashville, TN, seeks a Senior Director of Marketing Technology to define and execute regional Martech architecture and the digital customer experience framework, consolidating disparate systems into a scalable platform.

You will partner with Sales, Customer Care, Data Analytics, and IT to optimize inbound leads, automate routing, and multi-touch attribution while leading teams and managing vendor partnerships.

Qualifications

  • Bachelor’s degree in Economics, Marketing, IT, CS, or related field.
  • MBA preferred.
  • 10+ years in marketing technology, digital ops, or enterprise CRM.
  • 5+ years leading teams and large-scale platform consolidations.
  • Experience with inbound lead management and data architectures.
  • Experience implementing AI services and automated communications in marketing stacks.

Responsibilities

  • Formulate and execute long-term Martech roadmap for North America.
  • Govern the end-to-end digital customer journey across web properties and automated messaging endpoints.
  • Architect and oversee inbound lead management and speed-to-lead routing.
  • Oversee the evolution of authenticated customer portals and self-service workflows.
  • Direct the evaluation and deployment of AI, NLP, and automation tools within the marketing stack.
  • Establish data-driven experimentation to optimize UX, messaging, and conversion funnels.
  • Collaborate with Sales, Customer Care, and IT to align systems and master data models.
  • Build performance frameworks for multi-channel marketing attribution and ROI.

Skills

CRM platforms
CMS
Marketing automation
Data architecture
Data modeling
Dashboards
Executive communication
Cross-functional leadership

Education

Bachelor's degree
MBA preferred

Tools

Enterprise CRM suites
Marketing tech stack

Job description

Terminix in Nashville, TN, seeks a Senior Director of Marketing Technology to define and execute regional Martech architecture and the digital customer experience framework, consolidating disparate systems into a scalable platform.

You will partner with Sales, Customer Care, Data Analytics, and IT to optimize inbound leads, automate routing, and multi-touch attribution while leading teams and managing vendor partnerships.

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