Senior Director, Integrated Campaigns & Creative Apps

100 Salesforce, Inc.; Seattle (WA); On-site; USD 182,000 - 305,000; Full time

Job summary

Salesforce is seeking a Senior Director, Integrated Campaigns Creative to lead the creative team supporting Apps portfolio and Missionforce. You will translate complex product strategies into integrated campaigns across channels and collaborate with PMM and Marketing leadership.

You will set a compelling creative vision, build and lead a multidisciplinary team, and partner with senior stakeholders to elevate storytelling and brand consistency.

Qualifications

• 15+ years in creative direction or integrated creative development.
• 10+ years leading multidisciplinary creative teams and leaders.
• World-class portfolio demonstrating conceptual thinking and storytelling.

Responsibilities

• Lead the creative across Apps and Missionforce, translating product, audience, and business priorities into creative strategies and executions.
• Develop a multidisciplinary organization of creative directors, copywriters, and designers, with a clear vision and high performance culture.
• Oversee integrated creative across campaigns, demand generation, digital, and events.
• Advise senior Product Marketing, Marketing, and Creative leadership on positioning and storytelling.
• Set priorities across a complex portfolio, guiding teams on high-impact work.
• Provide strategic leadership from brief to execution with high craft and brand consistency.
• Partner with Global Brand & Creative, agencies, and production partners to unify vision.
• Influence executives and align on creative strategy with business rationale.
• Champion generative AI to accelerate ideation and production while maintaining quality.

Skills

Creative direction

Art direction

Design

Copywriting

Integrated campaigns

Executive partner

Generative AI

Tools

Generative AI tools

Job description

Salesforce is seeking a Senior Director, Integrated Campaigns Creative to lead the creative team supporting Apps portfolio and Missionforce. You will translate complex product strategies into integrated campaigns across channels and collaborate with PMM and Marketing leadership.

You will set a compelling creative vision, build and lead a multidisciplinary team, and partner with senior stakeholders to elevate storytelling and brand consistency.