Senior Director, Brand Partnerships & Business Growth

Nexstar Media Group Inc.; Phoenix (AZ); On-site; USD 120,000 - 180,000; Full time

Job summary

Nexstar Media Group Inc. is seeking an experienced Ad Sales professional to drive new multi-platform partnerships across NewsNation and The Hill.

You will prospect nationwide, focusing on mid-market brands, and build strategic client relationships with senior marketing decision-makers. Responsibilities include developing customized, cross-platform proposals, coordinating with sales, creative and production teams, and guiding opportunities from outreach to renewal.

Qualifications

• Bachelor’s degree preferred, or equivalent relevant professional experience.
• 7-10 years of experience in Ad Sales Marketing or related experience with a focus on brand partnerships.
• Experience developing and selling customized, multiplatform partnerships.
• Knowledge/skills in media sales, client-direct business development and brand partnership marketing.
• Strong writing, prospecting, relationship-building, presentation and negotiation skills.
• Proficiency in audience research, campaign measurement, pipeline management and revenue forecasting.
• Ability to package broadcast, digital, streaming, social and sponsorship assets into compelling client solutions.
• Ability to work across multiple internal and external teams.

Responsibilities

• Generate new business revenue through client-direct prospecting nationwide, focusing on mid-market brands and opportunities across NewsNation and The Hill.
• Build relationships with senior marketing decision-makers and develop partnership recommendations around business objectives, audiences and budget priorities.
• Manage a qualified sales pipeline from initial outreach through proposal development and conversion, in collaboration with sales leadership.
• Create integrated packages combining the full portfolio assets across broadcast, digital, social, custom content and live activations.
• Lead pre-sale development of client-specific opportunities, presentations and proposals.
• Coordinate with sales, creative and production teams to establish program deliverables, budgets and timelines, and support the transition from sale to execution.
• Manage client recaps and reporting with research and execution teams, using results to drive renewals and expanded partnerships.
• Track prospecting activity, pipeline progress and revenue, providing regular updates to leadership.
• Track competitive landscape

Skills

Prospecting

Relationship building

Negotiation

Presentation skills

Written communication

Cross-functional collaboration

Education

Bachelor’s degree preferred

Tools

MS Word

PowerPoint

Excel

CRM tools

Job description

Nexstar Media Group Inc. is seeking an experienced Ad Sales professional to drive new multi-platform partnerships across NewsNation and The Hill.

You will prospect nationwide, focusing on mid-market brands, and build strategic client relationships with senior marketing decision-makers. Responsibilities include developing customized, cross-platform proposals, coordinating with sales, creative and production teams, and guiding opportunities from outreach to renewal.