Senior Digital Marketing Lead - Multi-Channel Growth

Exposure; Wallingford (CT); On-site; USD 75,000 - 95,000; Full time

Benefits offered by this job

Family-first culture

Health insurance (30+ hrs/week)

401(k) with company matching

Profit-sharing opportunities

Paid holidays, vacation & sick days

Professional development opportunities

Job summary

Exposure is hiring a Senior Digital Marketing Specialist to lead multi-channel campaigns across SEO, PPC, email, social media, and inbound marketing for a diverse client portfolio in Wallingford, CT. This full-time, onsite role focuses on delivering measurable results and client success.

You will manage end-to-end initiatives, analyze campaign performance, and work with clients to align strategies with business objectives while leveraging marketing automation platforms.

Qualifications

• Proven expertise in SEO, PPC, social media, email marketing and analytics.
• Experience with direct client interactions and managing campaigns.
• Understanding of fundamental web design concepts and marketing automation platforms.

Responsibilities

• Lead multi-channel digital marketing campaigns for client portfolios.
• Oversee client initiatives and evaluate results to drive improvements.
• Directly implement SEO, PPC, social media and email campaigns for clients.
• Analyze performance data and identify optimization opportunities.
• Audit client sites for SEO health, UX and conversions and provide recommendations.
• Present strategic recommendations to clients in collaboration with the team.

Skills

SEO

PPC

Social media

Email marketing

Analytics

Education

Bachelor's degree or higher in marketing, advertising, business or related field

Tools

HubSpot

Marketo

SharpSpring

MailChimp

Hootsuite

SEMrush

Job description

Exposure is hiring a Senior Digital Marketing Specialist to lead multi-channel campaigns across SEO, PPC, email, social media, and inbound marketing for a diverse client portfolio in Wallingford, CT. This full-time, onsite role focuses on delivering measurable results and client success.

You will manage end-to-end initiatives, analyze campaign performance, and work with clients to align strategies with business objectives while leveraging marketing automation platforms.