Senior Digital Marketer: Growth & Performance Lead

Outsourcey; United States; Remote; USD 70,000 - 120,000; Full time

Benefits offered by this job

Competitive salary

Career growth opportunities

Collaborative team of industry leaders

Job summary

Outsourcey is seeking an experienced digital marketing professional to join our remote team. You will plan and manage Meta and Google Ads campaigns, create compelling ad copy and creatives, and optimize for CPA, ROAS, and conversions.

You will build marketing funnels, run email sequences, and craft short-form video content for multiple platforms. You will also manage campaigns, analyze data, test variations, and collaborate on growth initiatives, while staying current with platform updates and

Qualifications

• Minimum 5 years in digital or performance marketing.
• Experience running Meta and Google Ads campaigns.
• Strong paid media strategy and lead generation knowledge.
• Experience with email marketing platforms and automation.

Responsibilities

• Plan, launch, and manage Meta ads campaigns.
• Create and optimize Google Ads campaigns for traffic and conversions.
• Develop ad creatives, copy, targeting, and campaign structures.
• Monitor performance and optimize for CPA and ROI.
• Build and manage marketing funnels to drive user acquisition.
• Create and execute email campaigns and automated sequences.
• Segment audiences and optimize email performance.
• Develop short-form content (TikTok, Reels, Shorts).
• Create UGC-style videos for ads and organic content.
• Post and schedule content across platforms and repurpose content.
• Conduct A/B testing on ads, landing pages, messaging.
• Track KPIs and manage CRM/lead tracking.
• Collaborate on marketing strategy and growth initiatives.
• Stay updated with trends and platform updates.
• Assist with landing page and website optimization.

Skills

Meta Ads

Google Ads

Paid media strategy

Email marketing

Content creation

Analytics

Ad copy & messaging

Campaign management

Tools

Meta Ads Manager

Google Ads

Email platforms

CRM

Job description

Outsourcey is seeking an experienced digital marketing professional to join our remote team. You will plan and manage Meta and Google Ads campaigns, create compelling ad copy and creatives, and optimize for CPA, ROAS, and conversions.

You will build marketing funnels, run email sequences, and craft short-form video content for multiple platforms. You will also manage campaigns, analyze data, test variations, and collaborate on growth initiatives, while staying current with platform updates and