Senior Digital Insights Analyst

Techtronic Industries; Milwaukee (WI); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Health insurance

401(k) savings plan

On-site wellness & fitness

Job summary

Milwaukee Tool is seeking a Senior Analyst - Digital Insights to turn data into actionable recommendations across our digital ecosystem. You’ll analyze website engagement, marketing performance, and ecommerce experiences to help partners understand performance and identify growth opportunities.

You’ll collaborate with Digital Marketing, Ecommerce, UX, and cross-functional teams to optimize investments and improve customer experiences, driving business outcomes.

Qualifications

• Bachelor's degree in Analytics, Marketing, Business, Statistics, or related field or equivalent experience.
• 4+ years of digital analytics experience across web, ecommerce, and marketing.
• Strong GA4, SQL, and data visualization skills with cross-functional collaboration.

Responsibilities

• Analyze performance across websites, digital marketing, ecommerce, and distributor experiences.
• Develop dashboards and self-service reporting to enable faster decision-making.
• Collaborate with Marketing, Ecommerce, UX, and Analytics teams to improve customer journeys.

Skills

GA4

SQL

Power BI

Looker Studio

Analytics

Education

Bachelor's degree in Analytics, Marketing, or related field

Tools

BigQuery

Databricks

Google Tag Manager

Job description

Milwaukee Tool is seeking a Senior Analyst - Digital Insights to turn data into actionable recommendations across our digital ecosystem. You’ll analyze website engagement, marketing performance, and ecommerce experiences to help partners understand performance and identify growth opportunities.

You’ll collaborate with Digital Marketing, Ecommerce, UX, and cross-functional teams to optimize investments and improve customer experiences, driving business outcomes.