Senior Digital Demand Gen Manager, Content-Led Growth

Postman; San Francisco (CA); On-site; USD 150,000 - 180,000; Full time

Benefits offered by this job

Full medical coverage

Flexible PTO

Wellness reimbursement

Monthly lunch stipend

Job summary

A leading API platform in San Francisco seeks a Senior Digital Marketing Manager to drive digital demand generation programs. The ideal candidate will develop content-led strategies to enhance revenue growth through engaging digital experiences. Responsibilities include optimizing landing pages, executing multi-channel programs, and collaborating with sales to close content gaps. Ideal candidates should have 7-10 years in digital marketing or demand generation, particularly in a B2B SaaS environment. The position offers a salary of $150,000 to $180,000 plus benefits such as medical coverage and flexible PTO.

Qualifications

• 7-10+ years in digital marketing, content marketing, or demand generation.
• Proven track record of driving pipeline and revenue through content-driven programs.
• Strong background in content strategy and campaign execution.

Responsibilities

• Develop and execute a content-led digital demand generation strategy.
• Optimize content experiences for engagement and conversion.
• Collaborate with sales teams to identify content gaps.

Skills

Digital marketing expertise

Content marketing

Pipeline strategy

B2B SaaS experience

Job description

A leading API platform in San Francisco seeks a Senior Digital Marketing Manager to drive digital demand generation programs. The ideal candidate will develop content-led strategies to enhance revenue growth through engaging digital experiences. Responsibilities include optimizing landing pages, executing multi-channel programs, and collaborating with sales to close content gaps. Ideal candidates should have 7-10 years in digital marketing or demand generation, particularly in a B2B SaaS environment. The position offers a salary of $150,000 to $180,000 plus benefits such as medical coverage and flexible PTO.