Senior Design Systems Designer: Scale, Rebrand & AI UI

Genius AI (HearstLab); New York (NY); On-site; USD 120,000 - 180,000; Full time

Job summary

Genius AI is seeking a Senior Design Systems Designer to lead the vision and evolution of the design system as the company scales and rebrands. You will own standards, drive adoption, and maintain a robust component library for mobile and web.

You’ll lead design tokens, Figma libraries, and cross-functional handoffs with engineering, champion accessibility, and govern documentation. You’ll mentor teammates and influence the roadmap for scalable design across the organization.

Qualifications

• 4+ years of product design with a strong focus on design systems.
• Portfolio demonstrating UI craft and end-to-end product thinking.
• Proven track record owning and scaling a design system in production.
• Expert-level Figma skills including components, variables, auto layout and prototyping.
• Deep systems thinker building for edge cases and scale.
• Strong cross-functional collaboration with engineers, PMs and designers.

Responsibilities

• Own the vision and execution of the design system, defining standards and adoption.
• Architect and maintain a robust component library for mobile and web.
• Lead design tokens, Figma libraries, variables, and naming conventions.
• Drive design-to-development handoff with engineering to reduce release friction.
• Champion accessibility, quality, and craft standards across components.
• Own documentation and governance to enable easy adoption and contributions.
• Play a key role in the company-wide rebrand and new visual language.
• Identify tooling efficiencies and AI-powered workflows to boost velocity.
• Mentor designers and influence the team's craft and roadmap.

Skills

Design systems

Figma

Accessibility

Component libraries

Design tokens

Cross-functional

Tools

Storybook

Tokens Studio

Style Dictionary

Job description

Genius AI is seeking a Senior Design Systems Designer to lead the vision and evolution of the design system as the company scales and rebrands. You will own standards, drive adoption, and maintain a robust component library for mobile and web.

You’ll lead design tokens, Figma libraries, and cross-functional handoffs with engineering, champion accessibility, and govern documentation. You’ll mentor teammates and influence the roadmap for scalable design across the organization.