Senior Demand Gen Manager: Paid Social for SaaS Growth

Canopy; Draper (UT); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Flexible PTO

Health benefits

401(k) match

Mental health benefits

Parental leave

Life insurance

Company events

Job summary

Canopy, a fast-growing SaaS company in Draper, UT, seeks a Demand Generation Manager - Paid Social to own the paid social program end to end. You will build audiences, launch campaigns, and optimize spend across Meta, LinkedIn, Reddit, and more, connecting activity to MQLs, SQLs, and revenue.

Hybrid role with in-office days in Draper. You’ll collaborate with demand gen, content, product marketing, and sales to align campaigns with the broader plan, manage the budget, and lead testing and

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.

Responsibilities

• Plan, launch, optimize, and scale paid campaigns across Meta, LinkedIn, Reddit, and emerging platforms.

Skills

Paid social

Audience building

ABM targeting

Analytics

Budget management

Ad copy writing

Influencer partnerships

Cross‑functional collaboration

AI tools usage

Education

Bachelor's degree in Marketing or related field

Tools

HubSpot

Salesforce

Google Ads

Meta Ads Manager

LinkedIn Ads

Reddit Ads

Job description

Canopy, a fast-growing SaaS company in Draper, UT, seeks a Demand Generation Manager - Paid Social to own the paid social program end to end. You will build audiences, launch campaigns, and optimize spend across Meta, LinkedIn, Reddit, and more, connecting activity to MQLs, SQLs, and revenue.

Hybrid role with in-office days in Draper. You’ll collaborate with demand gen, content, product marketing, and sales to align campaigns with the broader plan, manage the budget, and lead testing and