Senior Demand Gen Lead — Enterprise Growth

red-oak; EUA; Híbrido; USD 100 000 - 150 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Equity via EOP

Health coverage

401(k) company contribution

PTO 20 days + birthday off

Enhanced family leave

Life insurance

Resumo da oferta

Red Oak, a compliance software company for financial services, is seeking a hands-on Demand Generation lead in Austin, TX. You will own always-on demand programs, drive paid/search, webinars, and organic search, and partner with outbound and sales to fuel a scalable pipeline.

You'll own the marketing stack including intent tooling, ABM aspects, website optimization, and KPI reporting. The role blends data-driven decision making with AI-enabled experimentation in a fast-growing, remote-friendly

Qualificações

• 3–5 years in B2B demand generation with pipeline ownership.
• Experience owning enterprise accounts campaigns and initiatives.
• Hands-on with paid search, paid social, webinars, and content programs.
• Fluency with HubSpot and Salesforce for reporting and attribution.
• AI-enabled demand generation workflow and data-driven testing.
• Experience in financial services, fintech, or regulated B2B markets.

Responsabilidades

• Build and run always-on demand programs across search, social, content, and retargeting.
• Own acquisition webinars end to end: topic, promotion, registration, follow-up.
• Own organic search strategy and AI-driven optimization for discovery.
• Manage website as a revenue surface: pages, forms, testing, lead handoff.
• Develop target account lists and run account-level advertising with sales.
• Direct and manage paid media agency; optimize budget by channel.
• Own demand-side tooling and reporting; leverage AI for insights.
• Collaborate with outbound and enterprise sellers to drive pipeline.

Conhecimentos

B2B demand gen

Campaign execution

Paid media management

Cross-functional collaboration

Data-driven analytics

Ferramentas

HubSpot

Salesforce

Google Ads

LinkedIn Ads

Microsoft Ads

Descrição da oferta de emprego

Red Oak, a compliance software company for financial services, is seeking a hands-on Demand Generation lead in Austin, TX. You will own always-on demand programs, drive paid/search, webinars, and organic search, and partner with outbound and sales to fuel a scalable pipeline.

You'll own the marketing stack including intent tooling, ABM aspects, website optimization, and KPI reporting. The role blends data-driven decision making with AI-enabled experimentation in a fast-growing, remote-friendly