Senior Data Scientist, Marketing Growth & Measurement

Diiirect Inc.; Northern (KY); Hybrid; USD 217,000 - 304,000; Full time

Benefits offered by this job

Comprehensive Healthcare Benefits and

401k with Employer Match

Global Benefit programs

Family Planning Support

Gender‑Affirming Care

Mental Health & Coaching Benefits

Flexible Vacation & Paid VolunteerTime

Generous Paid Parental Leave

Job summary

Reddit is seeking a Staff Data Scientist to lead marketing intelligence, shaping how we measure and optimize marketing spend for both B2B advertisers and B2C growth. You will own long-term strategy, develop advanced analytics, and influence senior leadership with rigorous analyses.

You will collaborate with Marketing, Growth, and Finance, translate insights into actionable budget shifts, and mentor the team to raise the bar on statistical rigor and production-grade data pipelines.

Qualifications

• Advanced degree in statistics, economics, mathematics, or related quantitative field.
• For MS holders: 10+ years in marketing science, growth data science, or econometrics.
• For PhD holders: 6+ years of industry experience.

Responsibilities

• Set the 2–3 year technical roadmap for marketing measurement and the North Star metrics.
• Build and refine MMM and MTA systems to quantify marketing impact.
• Bridge B2B and B2C growth through unified marketing frameworks.
• Lead design of always-on incrementality testing and geo-holdout experiments.
• Collaborate with Marketing, Growth, and Finance to translate data insights into budgets.
• Mentor junior scientists and set high standards for code quality and statistical rigor.

Skills

Python

SQL

Marketing science

MMM

Incrementality testing

Causal inference

Lead scoring

Education

Master’s or Ph.D. in quantitative field

Job description

Reddit is seeking a Staff Data Scientist to lead marketing intelligence, shaping how we measure and optimize marketing spend for both B2B advertisers and B2C growth. You will own long-term strategy, develop advanced analytics, and influence senior leadership with rigorous analyses.

You will collaborate with Marketing, Growth, and Finance, translate insights into actionable budget shifts, and mentor the team to raise the bar on statistical rigor and production-grade data pipelines.