Senior Copywriter - AI-Native, Multi-Channel Storyteller

Ninjakitchen; Needham (MA); Hybrid; USD 93,600 - 110,000; Full time

Job summary

SharkNinja in Needham, MA is seeking a Senior Copywriter who translates complex technology into human stories. The role blends strategy and craft, owning voice from naming to campaigns, while collaborating across product marketing, design, engineering, and leadership in a fast-moving, AI-enabled environment.

You’ll mentor juniors, push bold concepts, and shape campaigns across TV, social, retail, and e-commerce, with exposure to our NYC Creative Design Hub and global Shark/Ninja brands.

Qualifications

• 6+ Years of Copywriting Experience in fast-paced environments.
• Elite multi-channel portfolio demonstrating short- and long-form copywriting.
• Technical-to-Human translator translating complex tech into consumer hooks.
• Fluency in modern creative tools like Figma and AI-assisted prototyping.
• Thrives in high-velocity environments with tight deadlines.

Responsibilities

• Join NYC Creative Design Hub and align with art direction and brand partners.
• Drive conceptual development and pitch 3+ campaign directions.
• Write product naming, campaigns, scripts, and social content in SharkNinja voice.
• Develop scalable creative platforms across TV, digital, and retail.
• Collaborate with product marketing, design, and leadership.

Skills

Copywriting

Creative strategy

AI tools

Brand storytelling

Campaign development

Tools

Figma

ChatGPT

Claude

Gemini

Job description

SharkNinja in Needham, MA is seeking a Senior Copywriter who translates complex technology into human stories. The role blends strategy and craft, owning voice from naming to campaigns, while collaborating across product marketing, design, engineering, and leadership in a fast-moving, AI-enabled environment.

You’ll mentor juniors, push bold concepts, and shape campaigns across TV, social, retail, and e-commerce, with exposure to our NYC Creative Design Hub and global Shark/Ninja brands.