Senior Content Writer

Moris Medis; Lebanon (Lebanon County); On-site; USD 10,000 - 60,000; Full time

Job description

Moris Media is currently hiring for a Senior Content Writer in {cityname}. This job requires you to harness your creativity and expertise in digital content writing to develop and execute effective content strategies across diverse industries. As a pivotal member of our team, you will be responsible for capturing the brand's tone and conveying the desired mood and emotion in client messages through meticulously crafted content.

We are seeking a creative Senior Content Writer to join our dynamic team. The ideal candidate will have a deep understanding of various industries and a proven track record in crafting compelling content for a wide range of platforms, including social media, blogs, and marketing campaigns.

As a Senior Content Writer, your primary responsibility will be to develop and manage comprehensive social media content calendars for our clients. You will be expected to create engaging and original content that resonates with target audiences, leveraging your expertise in performance marketing and social media management. Your role will also involve writing captivating captions, articles, press releases, and LinkedIn articles that effectively communicate our clients' messages and brand stories.

A crucial aspect of this role is the ability to navigate the evolving landscape of AI-generated content. You will need to possess the skills to identify and differentiate between AI-generated and human-created content, ensuring the authenticity and quality of the material produced. Moreover, while you should be knowledgeable about using AI tools to enhance content creation, it is equally important to maintain the human touch in all communications.

The successful candidate will have a strong ability to create visually compelling content, including image-based content that complements written materials. You will be adept at telling stories through content, creating narratives that engage and inspire audiences across multiple channels.

If you are passionate about content creation, have a keen eye for detail, and can blend creativity with strategic thinking, we invite you to apply for this exciting opportunity at Moris Media. Join us in delivering high-quality, impactful content that drives results for our clients.

In this role, you will work remotely, collaborating with a global team of professionals to ensure that the brand's tone is consistently reflected in all content delivered to clients. Your primary responsibilities will include understanding each client's unique business voice, selecting the most suitable messaging channels, and conducting comprehensive content research. You will be expected to create compelling content that is perfectly aligned with the client's services and business objectives.

Your role at Moris Media is not limited to marketing content alone. Versatility is crucial, as you will be tasked with producing a wide range of content types, including social media posts, advertising copy, email marketing campaigns, blogs, press releases, SEO-driven articles, proposals, and presentations. The core of your work will be to create content that not only resonates with the target audience but also adds significant value to the client's brand.

We are looking for someone who can seamlessly blend creativity with strategic thinking, producing content that leaves a lasting impact. If you have a strong ability to think outside the box, adapt to various content forms, and create engaging narratives that enhance brand identity, then you are the perfect fit for this role. Join our dynamic team at Moris Media and play a key role in shaping exceptional content experiences that drive brand success and customer engagement.

Responsibilities

• Content Strategy Development: Formulate and execute comprehensive content strategies aligned with clients' business objectives and brand goals.
• Social Media Content Calendars: Develop and manage detailed social media content calendars, ensuring timely and strategic posting across various platforms.
• Creative Content Creation: Craft engaging and original content for diverse platforms, including social media, blogs, email campaigns, press releases, and LinkedIn articles.
• AI Content Differentiation: Identify and differentiate between AI-generated and human-created content, maintaining high standards of authenticity and quality.
• Brand Voice Consistency: Capture and reflect the brand’s tone, mood, and emotion in all content, ensuring consistency across different channels.
• Content Research: Conduct thorough research on industry trends, competitors, and target audiences to inform and enhance content creation.
• Performance Marketing Integration: Leverage performance marketing insights to create content that drives engagement and aligns with marketing goals.
• Editorial Oversight: Edit and proofread content for accuracy, clarity, and adherence to style guidelines, ensuring high-quality output.
• SEO Optimization: Implement SEO best practices to enhance content visibility, improve search engine rankings, and drive organic traffic.
• Storytelling: Develop compelling narratives that captivate and resonate with target audiences, enhancing brand storytelling.
• Multimedia Content: Integrate multimedia elements, such as images and videos, to complement and enhance written content.
• Client Collaboration: Work closely with clients to understand their needs, incorporate feedback, and ensure content aligns with their business objectives.
• Content Performance Analysis: Analyze content performance metrics to evaluate effectiveness, identify improvement areas, and adjust strategies accordingly.
• Cross-functional Collaboration: Collaborate with marketing, design, and SEO teams to ensure unified content strategies and goals.
• Innovation and Adaptability: Stay informed about industry trends and emerging content formats, adapting strategies to keep content fresh and relevant.

Qualifications

• Proven Experience: 2-5 years of experience in content writing, with a demonstrated ability to create engaging and original content across various platforms.
• Education: Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field. A Master’s degree may be preferred for senior roles.
• Portfolio: A strong portfolio showcasing a diverse range of writing samples, including blog posts, articles, social media content, and more.
• Technical Specifications: High-Performance Laptop or Desktop, High-Speed Broadband Internet Connection, Virtual Workstation.

Salary

Competitive and negotiable based on experience and skills. The final salary will be discussed during the selection process.

Job Location

The position is remote with a flexible, hybrid work model. Employees can structure their work hours based on their location, with travel expenses for work-related purposes reimbursed by the company.

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