Senior Content Writer (Remote Based)

Uni Web Solutions; Wilmington (DE); Remote; USD 50,000 - 90,000; Full time

Job summary

An innovative firm is seeking a Senior Content Writer to join their dynamic team. In this pivotal role, you will craft high-quality, SEO-optimized content that engages audiences across multiple digital platforms. Your strategic thinking and expertise in digital marketing will drive traffic and support overarching marketing goals. Collaborating with cross-functional teams, you will develop integrated content strategies while mentoring junior writers. This position offers a fantastic opportunity to make a significant impact in a fast-paced environment where creativity and innovation are encouraged. If you're passionate about storytelling and digital content, this role is perfect for you.

Benefits

Competitive salary

Performance-based incentives

Professional development opportunities

Continuous learning opportunities

Qualifications

• 3+ years of professional writing experience with a strong portfolio.
• Proven experience in SEO-optimized content writing.

Responsibilities

• Develop and manage content strategies to enhance brand visibility.
• Create and optimize high-quality content for various digital channels.

Skills

SEO-optimized content writing

Research skills

Editing skills

Content strategy development

Communication skills

Education

Bachelor’s degree in English, Journalism, Communications, or Marketing

Master’s degree (preferred)

Tools

WordPress

HubSpot

SEO tools (e.g., Yoast SEO)

Job description

Company Overview:

Uni Web Solutions seeks an experienced Senior Content Writer to join our dynamic team. As a Senior Content Writer, you will be key in creating high-quality, engaging, and SEO-optimized content across multiple digital channels. This role requires a strategic thinker with expertise in crafting compelling narratives for both Digital Marketing and software industries. You will be responsible for developing content that resonates with target audiences, drives traffic, and supports the company’s overall digital marketing goals.

Key Responsibilities:

1. Develop, implement, and manage content strategies that align with business objectives and enhance brand visibility.
2. Create, edit, and proofread high-quality written content for websites, blogs, social media, email campaigns, and eCommerce platforms.
3. Collaborate with the marketing team to optimize content for SEO, ensuring high search engine rankings and increased organic traffic.
4. Analyze content performance metrics and provide insights for continuous content optimization and growth.
5. Conduct in-depth market research to identify industry trends and incorporate relevant topics into content creation.
6. Manage content creation timelines, ensuring deadlines are met while maintaining the highest quality standards.
7. Work closely with cross-functional teams, including marketing, design, and product, to develop integrated content strategies that support business growth.
8. Mentor junior writers, providing feedback and guidance to improve their writing and content strategy skills.
9. Stay updated with the latest trends in content marketing, SEO, and digital media to keep the company’s content strategy ahead of the curve.

Qualifications:

1. Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field (Master’s degree preferred).
2. 3+ years of professional writing experience, with a strong portfolio demonstrating expertise in digital content creation, including blogs, articles, social media, and more.
3. Proven experience in SEO-optimized content writing and a deep understanding of SEO best practices.
4. Strong research, writing, and editing skills, with exceptional attention to detail.
5. Experience in content management systems (CMS) such as WordPress, HubSpot, or similar platforms.
6. Ability to work under pressure and manage multiple content projects simultaneously while maintaining a high level of quality.
7. Excellent communication, presentation, and interpersonal skills.

Preferred Skills:

1. Experience in the TI Business or Software Industries.
2. Familiarity with SEO tools and analytics platforms (e.g., Yoast SEO, All-In-One SEO).
3. Certification in content writing, SEO, or digital marketing.
4. Experience with international content marketing, including understanding global audience dynamics.

Benefits:

1. Competitive salary and performance-based incentives.
2. Professional development and continuous learning opportunities.