Senior Content Associate (Remote)

IT Associates; Atlanta (GA); Remote; USD 52,000 - 55,000; Full time

Benefits offered by this job

Medical benefits

Retirement plan

Job summary

IT Associates is seeking a Senior Content Associate to rebuild and improve our website, turning product marketing input into clear, persuasive pages that help visitors understand our solutions and take the next step.

You will write and edit page copy, assemble pages in Sitecore, and maintain quality and effectiveness of your assigned pages. This hands-on role blends marketing judgment with practical web experience and requires collaboration with PMMs and global web teams.

Qualifications

• Proven writing/editing experience for web pages.
• Ability to translate product marketing input into customer-focused content.
• Experience using a content management system to assemble/update pages.

Responsibilities

• Write and edit headlines, value propositions, supporting content, and calls to action to drive conversions and clarity.
• Build and update pages in Sitecore using approved components.
• Coordinate requests for design/technical support and test new templates.
• Manage backlog of page rebuilds and stakeholder requests with prioritization.

Skills

Strong writing

CMS experience

Sitecore

SEO

A/B testing

Storytelling

Collaboration

Organization

Tools

Sitecore CMS

CMS tools

Job description

Location - 100% Remote / Must work EST hours

Our client is looking to add a Senior Content Associate that will help rebuild and improve our website by turning product marketing input into clear, persuasive pages that help visitors understand our solutions and take the next step. You will write and edit page copy, assemble pages in Sitecore, and maintain the quality and effectiveness of your assigned pages. This is a hands-on individual contributor role for someone who combines marketing judgment with practical web experience. Strong storytelling and an understanding of product positioning are central to the work. You will collaborate with product marketing managers, the North America web team, creative partners, and global web and SEO teams.

What you will do

• Work with product marketing managers to understand audiences, customer needs, solution positioning, and page objectives. Turn briefs and requests into focused page recommendations, copy, and experiences.
• Write and edit headlines, value propositions, supporting content, and calls to action that tell a coherent story and support conversion. Partner with PMMs to validate positioning and product accuracy.
• Build and update pages in Sitecore by selecting approved components and populating existing templates. Coordinate requests for exceptions where additional design and technical support are needed. Work to A/B test new templates, components, and web experiences.
• Manage an organized backlog of page rebuilds, stakeholder requests, updates, and maintenance, balancing segment needs with priorities established by the web team and BMC leadership.
• Review pages for content quality, brand consistency, usability, accessibility, links, and display across devices. Follow established regional review and global publishing approval processes.
• Monitor page performance and apply SEO guidance. Identify opportunities to improve content, visitor journeys, and conversion; help introduce A/B testing and informed template improvements as the program develops.
• Keep pages current through regular reviews and preventive maintenance. Support broader website projects, including navigation updates, removal of unused CMS components, and content reorganization. What success looks like Early success means learning the portfolio and publishing process, building productive relationships with PMMs, and delivering well-written priority pages within established templates.

What you bring

• Practical experience in marketing and website content, with examples of pages you have written, built, or improved. Experience beyond entry level and the ability to exercise independent judgment are important; a lengthy career history is not required.
• Strong writing and editing skills, with the ability to translate product information into a clear customer story, meaningful benefits, and effective calls to action.
• An understanding of product positioning and how content, page structure, and visitor intent work together to support a marketing objective.
• Experience using a content management system to assemble or update pages within templates. Willingness to learn Sitecore and our publishing processes; prior Sitecore experience is helpful but not required.
• Ability to collaborate with subject matter experts, ask useful questions, incorporate feedback, and move work through review and approval.
• Good organization, attention to detail, and the ability to balance multiple requests while following through on updates and maintenance.
• Familiarity with website analytics, SEO, or conversion optimization, and an interest in developing these skills further. Strengths may lean toward content and storytelling or toward web execution, provided you can contribute to both.
• Experience building and updating pages in Sitecore.
• B2B marketing, particularly software or other complex solutions.
• Improving product or solution pages, interpreting performance data, or participating in A/B tests.
• Working within enterprise website standards and coordinating with central web, SEO, design, or development teams. Tax and accounting industry knowledge is helpful but not required.
• AI tools may support drafting and editing; you remain responsible for the accuracy, clarity, and quality of the finished work.

The anticipated hourly rate range for this position is ($38-$40/hr). Actual hourly rate will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, retirement and/or other benefits are available after a waiting period.