Senior Consumer Insights & Market Research Manager

Foot Locker; New York (NY); On-site; USD 92,000 - 100,000; Full time

Benefits offered by this job

Employee Discount

Paid Time Off

Medical | Dental | Vision Coverage

401(k) | Roth 401(k)

Stock Purchase Plan

Life Insurance

Tuition Reimbursement

Strong Company Culture

Employee Resource Groups

Job summary

Foot Locker is seeking a Manager of Consumer Research to lead primary and secondary market research and data analysis for the Foot Locker brand portfolio. You will provide unbiased, in-depth market insights and collaborate with internal product, marketing, and strategy teams to inform decisions.

The role emphasizes strong project management, clear communication, and a passion for putting the customer first across on-site and remote stakeholders.

Qualifications

• Minimum 5-7 years Market Research experience, preferably in Retail or Consumer Service.
• Strong project management and communication skills.
• Analytical with ability to translate data into insights.
• Ability to work with cross-functional teams across levels and remote locations.

Responsibilities

• Conduct primary and secondary market research using internal resources and vendor partners.
• Execute studies from start to finish with quantitative and qualitative methods.
• Frame business questions and develop research/data analysis plans.
• Manage and report Market Share data and Brand Health results.
• Deliver objective market insights to product, marketing, and strategy teams.
• Present market size, penetration, and share data to internal stakeholders.
• Identify sources to provide a 360-degree market view and predict trends.
• Engage with internal marketing teams and clients.

Skills

Market research

Project management

Communication

Analytics

Stakeholder management

Education

Bachelor's degree in Marketing, Psychology or Communications

Tools

Circana

Statista

YPulse

Qualtrics

SurveyMonkey

DisplayR

Job description

Foot Locker is seeking a Manager of Consumer Research to lead primary and secondary market research and data analysis for the Foot Locker brand portfolio. You will provide unbiased, in-depth market insights and collaborate with internal product, marketing, and strategy teams to inform decisions.

The role emphasizes strong project management, clear communication, and a passion for putting the customer first across on-site and remote stakeholders.