Senior Experiential Marketing Manager

Footlocker; Los Angeles (CA); On-site; USD 80,000 - 90,000; Full time

Benefits offered by this job

Employee Discount

Paid Time Off

Medical | Dental | Vision Coverage

401(k) | Roth 401(k)

Stock Purchase Plan

Life Insurance

Flexible Spending Account

Opportunities for Advancement

Tuition Reimbursement for Qualified C.

Strong Company Culture

Employee Resource Groups

Job summary

Foot Locker is seeking a Marketing Manager to lead experiential strategy, planning, production and post-event analysis of brand experiences that connect Foot Locker to youth culture and local communities.

The role spans the experiential lifecycle from brief through postmortem, requiring strategic insight, operational excellence, and strong cross-functional collaboration with agencies, vendors, and internal teams.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 5+ years of experiential marketing, event production, brand marketing or agency experience.
• Proven experience leading large-scale consumer events from strategy through execution.
• Experience managing multiple concurrent projects with competing deadlines.
• Experience working directly with clients, agencies and executive stakeholders.
• Strong budget management experience.
• Exceptional written and verbal communication skills.
• Excellent presentation skills.
• Highly organized with exceptional attention to detail.
• Ability to work independently with minimal supervision.
• Comfortable working evenings, weekends and traveling as business needs require.

Responsibilities

• Own experiential projects from initial briefing through postmortem.
• Translate business objectives into innovative consumer experiences.
• Develop event strategies that align with brand, retail and business priorities.
• Lead planning and execution of experiential marketing activations ranging from community events to large-scale national moments.
• Manage agency partners, vendors, freelancers and production teams.
• Travel and provide onsite leadership during activations.
• Lead cross-functional governance and stakeholder alignment.
• Build and maintain relationships with external partners and community organizations.
• Present experiential recommendations and project updates to senior leadership.

Skills

Strategic thinking

Project management

Communication

Relationship building

Creative problem solving

Education

Bachelor’s degree or equivalent

Job description

Foot Locker is seeking a Marketing Manager to lead experiential strategy, planning, production and post-event analysis of brand experiences that connect Foot Locker to youth culture and local communities.

The role spans the experiential lifecycle from brief through postmortem, requiring strategic insight, operational excellence, and strong cross-functional collaboration with agencies, vendors, and internal teams.